Remote DTC Analytics Lead — MMM, LTV & Growth Modeling

Hi-Altitude Brands; California; Remote; USD 135,000 - 165,000; Full time

Benefits offered by this job

Flexible time off

9 annual company holidays

Birthday paid vacation

Health, Dental, Vision insurance

Life insurance

401(k) match

WFH stipend

Wellness & product samples

Professional development fund

Calm App subscription

Job summary

Hi-Altitude Brands is hiring a Direct-to-Consumer Senior Data Analyst to anchor marketing analytics across acquisition, brand, and retention. You’ll own MMM, MTA, and incrementality testing, build executive dashboards, and develop predictive models while shaping our data‑infrastructure strategy.

Strong SQL/Python, Power BI experience, and C‑level presenting skills are required. You’ll report to the Chief Retention Officer and help steer data‑driven decisions in a fully remote, growth‑driven

Qualifications

• 5–7+ years in analytics or marketing analytics.
• Experience with subscription-based or recurring revenue models, ideally DTC/e‑commerce.
• Deep expertise in CAC, ROAS, CPA, churn, LTV, and AOV.
• Hands-on MMM, MTA, and incrementality testing.
• Strong SQL and Python for transformation, automation, and modeling.
• Experience with Power BI or migration to a new BI platform.
• Excellent communication and ability to present to C‑level audiences.

Responsibilities

• Marketing & Media Analytics: own MMM, MTA, incrementality testing across the funnel.
• Insights & Reporting: build executive dashboards and translate multi‑source data into insights.
• Predictive & Decision Modeling: develop churn, LTV, profitability models; inform go/no-go decisions.
• Data & Analytics Infrastructure: evaluate/lead BI platform selection and migration; govern data quality and mapping.

Skills

Analytics

SQL

Python

Statistics

A/B Testing

Data Modeling

Marketing analytics

Education

Bachelor's degree in Statistics, Mathematics, Economics, or CS

Tools

Northbeam

Triple Whale

Rockerbox

Power BI

Looker

Domo

dbt

Airflow

Job description

Hi-Altitude Brands is hiring a Direct-to-Consumer Senior Data Analyst to anchor marketing analytics across acquisition, brand, and retention. You’ll own MMM, MTA, and incrementality testing, build executive dashboards, and develop predictive models while shaping our data‑infrastructure strategy.

Strong SQL/Python, Power BI experience, and C‑level presenting skills are required. You’ll report to the Chief Retention Officer and help steer data‑driven decisions in a fully remote, growth‑driven