GTM Process & AI Innovation Manager

UNAVAILABLE; San Francisco (CA); Hybrid; USD 133,000 - 207,000; Full time

Benefits offered by this job

Bonus eligibility

RSUs

Comprehensive health benefits

Job summary

DocuSign is seeking a GTM Business Process Manager to drive growth by designing end-to-end GTM processes and AI-enabled improvements. You will own process discovery, design, and governance, partnering with Sales, Partner, IT, Enablement, Revenue Ops, Product, and Growth.

The role reports to the Director, GTM Process Strategy & Operations, with a hybrid work model. You will map and optimize GTM workflows, document requirements, and guide AI augmentation initiatives, ensuring scalable and

Qualifications

• BS/BA degree or equivalent in work experience
• 8+ years of experience in GTM Strategy and Operations, Consulting, or equivalent roles
• Experience with GTM processes, systems, and tools (Salesforce, GTM ecosystems, sales engagement platforms)
• Experience in process mapping and redesign using structured methodologies (e.g., swimlane diagrams, value stream mapping)
• Experience designing new processes and driving projects to successful completion
• Experience in business requirements gathering and driving feedback loops

Responsibilities

• Develop and design Process Architecture, focusing on end-to-end business design and structural integrity to re-engineer or reimagine business process to transform utilizing AI
• Establish standards, and frameworks for process design and maintenance
• Collaborate across departments and provide leadership with project status updates, feedback, and appropriate reporting on key projects
• Manage stakeholders and user groups to determine downstream impacts of process, or system changes
• Create and maintain key documentation such as process flows, playbooks, and RACIs, while keeping operational efficiency, ease of use, and effectiveness top of mind
• Facilitate decision-making and alignment on proposed process initiatives, AI augmentation strategies, and agentic solutions
• Map, analyze, and redesign end-to-end GTM and sales process flows to identify high-value opportunities where AI agents and automation can reduce friction, accelerate cycle times, and improve rep productivity
• Design workflows for GTM motions - including qualification, outreach sequencing, pipeline management, forecasting support, and post-sale handoffs
• Recommend clear business requirements and user stories for developers as they design technical solutions to address operational inefficiencies and manage communications to all impacted stakeholders
• Define strategy on human-in-the-loop checkpoints versus full automation design decisions
• Monitor, evaluate, and iterate on deployed processes, applying user feedback and business outcome metrics
• Understand the GTM process architecture of key systems in tool stack and formulate POVs on integration streamlining

Skills

GTM Strategy

Operations

Salesforce

Process Mapping

Stakeholder Mgmt

Education

BS/BA degree or equivalent

Tools

Salesforce

GTM ecosystems

Sales engagement platforms

Job description

DocuSign is seeking a GTM Business Process Manager to drive growth by designing end-to-end GTM processes and AI-enabled improvements. You will own process discovery, design, and governance, partnering with Sales, Partner, IT, Enablement, Revenue Ops, Product, and Growth.

The role reports to the Director, GTM Process Strategy & Operations, with a hybrid work model. You will map and optimize GTM workflows, document requirements, and guide AI augmentation initiatives, ensuring scalable and