GTM Operations PMM II — Launch & Enablement Leader

Avidxchange, Inc.; Charlotte, Northern (NC, KY); Hybrid; USD 95,000 - 125,000; Full time

Benefits offered by this job

Hybrid Workplace Flexibility

401(k) Match: 100% match on the first

Parental Leave: 8 weeks 100% paid by A

Job summary

AvidXchange is seeking a Product Marketing Manager II, GTM Operations to own planning and execution behind supplier network launches. This remote role focuses on scalable programs, enablement assets, and market intelligence to inform strategic GTM decisions.

You will drive cross-functional alignment in Sales, Enablement, Onboarding, Operations, and Supplier teams. You will build systems and dashboards to track KPIs, support market research, and ensure enablement materials meet field needs.

Qualifications

• Comfortable conducting TAM, SAM, and SOM research and translating data into actionable recommendations.
• Strong storyteller and communicator who can tailor messaging to diverse B2B audiences.
• Self-starter able to plan, lead, and deliver multifaceted projects independently.
• Highly organized and able to scale programs and processes across multiple workstreams.

Responsibilities

• Develop and maintain standardized launch playbooks and intake workflows that scale with supplier network growth.
• Partner on GTM plan development and execute launches with speed and consistency.
• Support TAM, SAM, SOM research to inform GTM strategy and ICP development.
• Translate strategic priorities into organized work across Sales, Enablement, Onboarding, Operations, and Supplier teams.
• Provide sales with tools, training, and materials to drive supplier adoption and growth.
• Own reporting and dashboards tracking KPIs like content adoption and enrollment rates.
• Maintain messaging consistency across the supplier lifecycle.

Skills

Research & analytics

Storytelling

Cross-functional collaboration

Execution

Project management

Education

Bachelor’s degree in business or marketing

Job description

AvidXchange is seeking a Product Marketing Manager II, GTM Operations to own planning and execution behind supplier network launches. This remote role focuses on scalable programs, enablement assets, and market intelligence to inform strategic GTM decisions.

You will drive cross-functional alignment in Sales, Enablement, Onboarding, Operations, and Supplier teams. You will build systems and dashboards to track KPIs, support market research, and ensure enablement materials meet field needs.