Senior PMM: GTM & Sales Enablement

Menlo Ventures; United States; On-site; USD 160,000 - 270,000; Full time

Benefits offered by this job

Salary & Equity

401(k) Matching

Health Insurance

Disability Insurance

Commuter Benefits

Telecomm Stipend

Job summary

Eve is seeking a Senior Product Marketing Manager for GTM and sales activation to drive the commercial success of our products in the field. You will lead sales enablement, develop segment- and persona-specific messaging, and equip partners and sales with high-impact tools to close deals.

This cross-functional role sits at the intersection of product, sales, and field enablement, reporting to leadership and shaping our go-to-market approach for multiple SKUs.

Qualifications

• 7+ years of product marketing experience in B2B SaaS or legaltech.
• Empathy for sales teams and passion for enabling them to win.
• Exceptional project management across cross-functional initiatives.
• Data-driven mindset; comfortable defining KPIs and analyzing performance.
• Strong ownership and entrepreneurial spirit in fast-paced environment.
• Clear, compelling communicator translating product details into business value.
• People leadership experience or track record of mentoring others.

Responsibilities

• Own development and execution of GTM programs, sales plays, and field activation strategies.
• Create high-impact sales tools: decks, battlecards, objection guides, ROI tools, one-pagers.
• Assess ongoing sales needs with leadership and address knowledge gaps.
• Lead cross-functional enablement planning for new products, messaging, GTM priorities.
• Develop integrated GTM frameworks: audience, messaging, value propositions, competition.
• Build enablement strategies and playbooks for multiple SKUs to drive upsell revenue.
• Collaborate with Monetization Lead on pricing, packaging, and messaging tests.

Skills

Product marketing

B2B SaaS

Legaltech

Sales enablement

Cross-functional leadership

Data-driven

KPIs & analytics

Job description

Eve is seeking a Senior Product Marketing Manager for GTM and sales activation to drive the commercial success of our products in the field. You will lead sales enablement, develop segment- and persona-specific messaging, and equip partners and sales with high-impact tools to close deals.

This cross-functional role sits at the intersection of product, sales, and field enablement, reporting to leadership and shaping our go-to-market approach for multiple SKUs.