GTM Growth & Partnerships Program Lead

HP Inc.; Vancouver (WA); On-site; USD 116,000 - 182,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Employee assistance program

Flexible spending account

Life insurance

Parental leave

Paid holidays

Paid vacation and sick leave

Job summary

HP Inc. is seeking a GTM Program Manager to drive commercial readiness and market activation across its specialty printing portfolio. You will bridge product, marketing, and sales with OEM partners to ensure successful launches and sustained growth.

In this role you’ll lead complex programs, coordinate global stakeholders, and develop market strategies that accelerate adoption of HP Thermal Inkjet solutions in diverse applications and markets.

Qualifications

• Four-year or Graduate Degree in Marketing, Business Administration, or related discipline.
• Typically has 7-10 years of work experience in marketing, sales, channel, or a related field.
• Experience leading cross-functional GTM programs and partnerships.

Responsibilities

• Lead cross-functional GTM programs across product, marketing, sales, and OEM partners.
• Develop market strategies and drive campaigns, assets, and enablement materials.
• Coordinate global and regional initiatives to increase market awareness and adoption.
• Partner with channel organizations to expand market reach and performance.
• Strengthen industry associations and media relationships to influence the market.

Skills

Go-to-Market Strategy

Product Management

Marketing Strategies

Market Research

Data Analysis

Digital Marketing

Analytics

Business Development

Customer Relationship Management

KPIs

Project Management

Thought Leadership

New Product Development

Product Strategy

Education

Four-year or Graduate Degree in Marketing, Business Administration, or related discipline

Job description

HP Inc. is seeking a GTM Program Manager to drive commercial readiness and market activation across its specialty printing portfolio. You will bridge product, marketing, and sales with OEM partners to ensure successful launches and sustained growth.

In this role you’ll lead complex programs, coordinate global stakeholders, and develop market strategies that accelerate adoption of HP Thermal Inkjet solutions in diverse applications and markets.