GTM & GA4 Tracking Engineer — Remote

Atomic HR; United States; Remote; USD 85,000 - 120,000; Full time

Benefits offered by this job

Remote work

Flexible schedule

Job summary

Atomic HR is seeking a Tracking Specialist to lead web analytics and pixel deployment for a growing data-driven marketing agency focusing on education and nonprofit clients. You will own GTM implementation, conversion tracking across major ad platforms, and server-side tagging where it improves accuracy.

You’ll also oversee QA, data integrity, and privacy compliance, collaborating with Paid Media and Web Services to ensure accurate measurement and reliable reports for campaigns and client

Qualifications

• 3+ years of hands-on tracking or web analytics experience in marketing/agency
• Proficient with GTM containers, triggers, variables, and data layers
• Experience with GA4 event configuration and DebugView
• Knowledge of GDPR/CCPA and consent management platforms

Responsibilities

• Own tag management and deployment in Google Tag Manager across multi-client environment
• Configure and maintain conversion tracking across major ad platforms (Meta, Google Ads, TikTok, LinkedIn, Snapchat)
• Implement server-side tagging where beneficial for measurement accuracy
• Perform QA, debugging, and data integrity checks across client sites
• Ensure data privacy compliance and consent banner configurations
• Document tagging plans and ensure cross-team enablement

Skills

Google Tag Manager

GA4

Server-side tagging

JavaScript debugging

Data privacy

Tag auditing

Tools

HTML/CSS

Web analytics platforms

CRMs

Job description

Atomic HR is seeking a Tracking Specialist to lead web analytics and pixel deployment for a growing data-driven marketing agency focusing on education and nonprofit clients. You will own GTM implementation, conversion tracking across major ad platforms, and server-side tagging where it improves accuracy.

You’ll also oversee QA, data integrity, and privacy compliance, collaborating with Paid Media and Web Services to ensure accurate measurement and reliable reports for campaigns and client