GTM & Digital Platforms Lead | Strategy to Delivery

Takeda Pharmaceutical Company Limited; Boston (MA); On-site; USD 154,000 - 243,000; Full time

Job summary

Takeda Pharmaceutical Company Limited in Boston, MA seeks a GTM & Digital Platforms Lead (Associate Director) to drive go-to-market execution for digital experiences and translate marketing needs into clear, buildable requirements and release plans.

You will own cross-functional delivery coordination, enforce platform standards, and partner with agencies to ensure compliant, timely launches. 8–12+ years of digital platform GTM and delivery, with experience in regulated environments, are required.

Qualifications

• 8-12+ years in digital platform GTM, web platform delivery, digital product/program leadership, and agency partnership
• Demonstrated ability to lead through influence and deliver in regulated environments

Responsibilities

• Translate brand objectives into clear requirements, user stories, acceptance criteria, and release plans; maintain a high-quality intake-to-delivery pipeline.
• Launch & Release Readiness: Ensure platform changes support brand GTM timelines with readiness, validation, and stakeholder communications.
• Cross-Capability Coordination: Partner with MarTech, Content, and Omnichannel leads to align platform experiences with orchestration, content supply, consent, and measurement foundations.
• Documentation & Enablement: Maintain enablement artifacts to improve agency and brand efficiency.
• Governance & Standards Execution: Enforce platform standards to reduce fragmentation and rework.

Skills

Digital platform GTM

Delivery leadership

Agency partnership

Regulated environments

Job description

Takeda Pharmaceutical Company Limited in Boston, MA seeks a GTM & Digital Platforms Lead (Associate Director) to drive go-to-market execution for digital experiences and translate marketing needs into clear, buildable requirements and release plans.

You will own cross-functional delivery coordination, enforce platform standards, and partner with agencies to ensure compliant, timely launches. 8–12+ years of digital platform GTM and delivery, with experience in regulated environments, are required.