GTM Automation Architect — Marketing & SDR

Fireworks AI; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Fireworks AI seeks a Marketing Systems & Automation Engineer who will own the marketing tech stack, ensuring HubSpot, Lemlist, Clay, Harmonic, and Zapier work in concert with Salesforce. You’ll craft integrations, design lifecycle automations, and partner with marketers to drive pipeline.

You’ll refine tooling to improve conversion and reduce manual work across the funnel. You’ll own SDR/campaign operations, routing, and campaign infrastructure for demand gen programs, while ensuring data

Qualifications

• 3–5 years in Marketing Operations, Engineering, or GTM Ops with real ownership of automation.
• Strong, hands-on HubSpot experience — admin or architect level.
• Experience managing a GitHub repo and integrations across tools.
• Good understanding of data flows between marketing and sales systems.
• SQL literacy for campaign and funnel reporting is a plus.

Responsibilities

• Design and maintain the marketing tech stack architecture with HubSpot and Salesforce.
• Build integrations across HubSpot, Lemlist, Clay, Harmonic, and Zapier.
• Create lifecycle, nurture, and messaging automations to reduce manual work.
• Maintain data integrity and provide funnel performance reporting.

Skills

HubSpot

Salesforce

APIs & Webhooks

SQL literacy

GitHub

Automation design

Data integrity

Campaign routing

MQL/SDR handoff

Tools

HubSpot

Lemlist

Clay

Harmonic

Zapier

Salesforce

GitHub

Job description

Fireworks AI seeks a Marketing Systems & Automation Engineer who will own the marketing tech stack, ensuring HubSpot, Lemlist, Clay, Harmonic, and Zapier work in concert with Salesforce. You’ll craft integrations, design lifecycle automations, and partner with marketers to drive pipeline.

You’ll refine tooling to improve conversion and reduce manual work across the funnel. You’ll own SDR/campaign operations, routing, and campaign infrastructure for demand gen programs, while ensuring data