GTM Analytics & Revenue Ops Leader

PEBL; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible Time Off

Parental Leave

Health and Dental Insurance

Retirement Savings + Employee Incentiе

Job summary

Pebl is seeking a GTM Analytics Senior Manager to join our Revenue Operations team. You’ll scale our GTM engine by improving processes, systems, and data-driven decision-making in a fast-growing startup environment.

The ideal candidate has 4-7 years in Marketing or GTM Operations, strong analytical skills, and hands-on experience with marketing tech and CRM platforms. You’ll partner across Marketing, Sales, Finance, and Product to drive impact and optimize campaigns and pipelines.

Qualifications

• 4-7 years of professional experience in Marketing Operations or GTM Operations at a startup or technology company.
• Strong analytical and problem-solving skills with the ability to translate data into operational improvements.
• Strong communication skills and the ability to synthesize complex information for stakeholders.
• Proficiency with marketing tools (Inflection or Marketo) and CRM platforms (Salesforce or HubSpot).
• Proficiency with SQL, data visualization tools (Looker or Tableau), and building reporting dashboards.
• Highly organized and able to manage multiple initiatives simultaneously.
• Comfortable operating in a fast-paced, high-growth environment where processes are evolving.
• Strong collaborator who enjoys working cross-functionally with Sales, Marketing, Finance, and Product teams.

Responsibilities

• Analyze campaign performance, funnel metrics, and lead-to-revenue data.
• Build dashboards for ROI, CAC, funnel conversion, and attribution.
• Translate performance data into actionable go-to-market recommendations.
• Support planning and forecasting to improve pipeline predictability.
• Optimize marketing tech stack (CRM, marketing automation, analytics, intent platforms).
• Improve data quality, integrations, segmentation, and reporting infrastructure.
• Evaluate and implement new GTM tech, automation, and AI initiatives.
• Establish governance for tracking, lead data, consent, and system usage.
• Identify inefficiencies across the GTM lifecycle and design scalable solutions.
• Improve GTM processes: planning, capture, scoring, routing, nurturing, attribution, and handoffs.
• Standardize GTM workflows, taxonomy, and governance for consistency.
• Promote best practices across regional and functional teams.
• Collaborate with Marketing, Sales, Revenue Ops, CS, Finance, and Product to align processes.
• Support planning: segmentation, strategy, pipeline goals, budget, capacity.
• Align Marketing and Sales with lead stages, criteria, routing, SLAs, and feedback loops.
• Prepare leadership reports and presentations on performance and risks.

Skills

Campaign performance analysis

Dashboard building

Data-driven recommendations

Forecasting support

Martech stack

Data quality

GTM tech adoption

Governance

Process optimization

GTM processes

Standardization

Best practices adoption

Cross-functional collaboration

Planning support

Lead lifecycle alignment

Leadership reporting

Education

Bachelor's degree in a relevant field

Tools

Salesforce

HubSpot

SQL

Looker/Tableau

Inflection/Marketo

Job description

Pebl is seeking a GTM Analytics Senior Manager to join our Revenue Operations team. You’ll scale our GTM engine by improving processes, systems, and data-driven decision-making in a fast-growing startup environment.

The ideal candidate has 4-7 years in Marketing or GTM Operations, strong analytical skills, and hands-on experience with marketing tech and CRM platforms. You’ll partner across Marketing, Sales, Finance, and Product to drive impact and optimize campaigns and pipelines.