Growth Product Manager, D2C & Habit Growth

Calm; Northern (KY); Hybrid; USD 148,000 - 227,000; Full time

Benefits offered by this job

Equity

Comprehensive benefits

401(k)

Flexible time off

Job summary

Calm is seeking a Growth Product Manager for its direct-to-consumer business. You will own the growth strategy, roadmap, and experiments to drive subscriber growth, activation, and retention across mobile and web platforms.

You will collaborate with engineering, design, marketing, data science, and research teams to ship high-impact experiments and remove friction in onboarding and habit formation. Equity and comprehensive benefits are offered.

Qualifications

• 4+ years in consumer product growth or equivalent.
• Experience owning growth metrics (subscriber growth, conversion, retention).
• Experience with iOS/Android and web growth initiatives.

Responsibilities

• Own growth strategy and roadmap aligned to revenue and DAU goals.
• Design and run high-velocity A/B tests with engineers and data science.
• Reduce onboarding and activation friction to boost retention and daily habit formation.

Skills

Growth metrics ownership

Experiment design

Data-driven decision making

Habit formation knowledge

AI tooling fluency

Cross-functional collaboration

Tools

Amplitude

Job description

Calm is seeking a Growth Product Manager for its direct-to-consumer business. You will own the growth strategy, roadmap, and experiments to drive subscriber growth, activation, and retention across mobile and web platforms.

You will collaborate with engineering, design, marketing, data science, and research teams to ship high-impact experiments and remove friction in onboarding and habit formation. Equity and comprehensive benefits are offered.