Growth Product Manager – AI Platform & Activation

Perplexity; New York (NY); On-site; USD 230,000 - 330,000; Full time

Job summary

Perplexity seeks a Product Manager to own activation, retention, and paid conversion across web, mobile, and desktop. You will design levers like onboarding, upsells, and lifecycle flows, then ship a continuous stream of experiments, translating insights into roadmap bets that improve metrics.

The ideal candidate has 2–4 years of experience in growth, product, or founder roles, with strong SQL and experiment design skills, and thrives in ambiguity.

Qualifications

• 2–4 years of total work experience with a strong academic record.
• ~2 years in investment banking or consulting, followed by startup experience in growth, product or founder role.
• Fluent in SQL, comfortable with experiment design and statistical readouts.
• Comfortable owning many parallel experiments and moving between analysis, spec-writing, and shipping in the same week.
• Thrives in ambiguity where processes are still being defined.

Responsibilities

• Drive activation, repeat usage, and paid conversion across web, mobile, and desktop.
• Build and iterate the levers that move them: upsells, onboarding, upgrade flows, lifecycle, and design new agent-driven growth loops.
• Grow adoption of new products and cross-platform conversion: identify the optimal set of users, surfaces, and moments to introduce them, and drive repeat usage.
• Ship a high volume of experiments, from hypothesis and metric design through analysis, and turn the learnings into roadmap bets that grow our metrics.
• Analyze funnels, cohorts, and segments to find the highest-leverage opportunities and define the metrics behind them.
• Protect product quality while improving conversion, holding guardrails on retention, support volume, and margin.
• Write crisp specs and experiment briefs and drive execution across engineering, design, data, and marketing.

Skills

SQL pro

Experiment design

Statistical literacy

Parallel experiments

Ambiguity tolerance

Education

Bachelor's degree

Tools

Eppo

Statsig

Optimizely

Job description

Perplexity seeks a Product Manager to own activation, retention, and paid conversion across web, mobile, and desktop. You will design levers like onboarding, upsells, and lifecycle flows, then ship a continuous stream of experiments, translating insights into roadmap bets that improve metrics.

The ideal candidate has 2–4 years of experience in growth, product, or founder roles, with strong SQL and experiment design skills, and thrives in ambiguity.