Growth-Oriented Marketing Web Producer

Berkshire Hathaway Specialty Insurance; Boston (MA); On-site; USD 75,000 - 110,000; Full time

Job summary

Berxi, part of Berkshire Hathaway Specialty Insurance, is seeking a hands‑on Marketing Web Production Manager to own and optimize the Berxi.com CMS experience. You’ll build pages, implement SEO/UX best practices, and partner with an agency to scope complex needs while driving faster, more reliable page production.

You will collaborate across content, SEO, and design to improve engagement, conversion, and performance, with a focus on scalable templates and efficient workflows.

Qualifications

• 3-5 years’ experience in hands-on web execution roles (web ops, CMS management, digital experience).
• Strong experience building pages in WordPress or similar CMS.
• Practical ability to troubleshoot and fix simple front-end issues using HTML/CSS.
• Demonstrable understanding of UX and content hierarchy, responsive behavior, and accessibility basics.
• Experience using analytics (GA4 or similar) to identify and act on performance issues.

Responsibilities

• Build 5-8+ pages per month using WordPress (Gutenberg with a custom theme), collaborating with SMEs.
• Implement SEO, UX, and conversion best practices directly in-page.
• Execute QA across devices, browsers, and breakpoints.
• Analyze engagement and conversion signals (scroll, clicks, drop-off, quote starts).
• Identify and fix issues related to layout, hierarchy, CTAs, and page structure.
• Drive measurable improvements in conversion and engagement metrics.
• Partner with web agency but own day‑to‑day site performance.
• Monitor and improve page speed, Core Web Vitals, responsiveness, and template behavior.
• Troubleshoot issues with internal team before escalating to development agency.
• Solve simple front‑end issues using HTML/CSS and collaborate on complex updates.

Skills

WordPress CMS

CMS management

HTML/CSS debugging

UX basics

GA4 analytics

Education

Bachelor's degree in Marketing or IT

Tools

Google Analytics 4

Web performance tools

Job description

Berxi, part of Berkshire Hathaway Specialty Insurance, is seeking a hands‑on Marketing Web Production Manager to own and optimize the Berxi.com CMS experience. You’ll build pages, implement SEO/UX best practices, and partner with an agency to scope complex needs while driving faster, more reliable page production.

You will collaborate across content, SEO, and design to improve engagement, conversion, and performance, with a focus on scalable templates and efficient workflows.