Growth-Oriented BDR | Prospecting & Pipeline Builder

Lightcast; United States; Remote; USD 45,000 - 75,000; Full time

Job summary

Lightcast is seeking a results-driven outbound sales professional in the United States to generate awareness and build a robust pipeline. You will qualify prospects, uncover business pain points, and maintain accurate Salesforce records while coordinating with Mid-Market AE teams.

You will collaborate with Marketing on targeted campaigns and events, reengage dormant prospects, and leverage tools like Salesforce, Gong, LinkedIn Sales Navigator, and Demandbase to optimize engagement and pipeline

Qualifications

• 1+ year of professional experience in sales, business development, or customer-facing roles.
• Able to meet activity, pipeline, and meeting targets with a metrics-driven mindset.
• Excellent verbal and written communication skills; comfortable using CRM, intent data, and prospecting tools.

Responsibilities

• Generate awareness and build pipeline through outbound prospecting using email, phone, LinkedIn, and other channels.
• Prioritize target accounts using intent signals, engagement data, and sales team input, balancing volume with personalization.
• Qualify prospects, uncover pain points and business priorities, and maintain accurate records in Salesforce.
• Partner with Mid-Market Account Executives to align on priority accounts, messaging, and follow-up opportunities.
• Work with Marketing on targeted campaigns, events, webinars, and demand-generation initiatives, providing feedback on lead quality and market trends.
• Reengage closed-lost, stalled, or inactive prospects whose circumstances may have changed.

Skills

Prospecting

Sales experience

Communication

CRM usage

Tools

Salesforce

Gong

LinkedIn Sales Navigator

Demandbase

Job description

Lightcast is seeking a results-driven outbound sales professional in the United States to generate awareness and build a robust pipeline. You will qualify prospects, uncover business pain points, and maintain accurate Salesforce records while coordinating with Mid-Market AE teams.

You will collaborate with Marketing on targeted campaigns and events, reengage dormant prospects, and leverage tools like Salesforce, Gong, LinkedIn Sales Navigator, and Demandbase to optimize engagement and pipeline