Growth Marketing SDR: Outbound Prospector & Pipeline Builder

Johnson Controls; Milwaukee (WI); On-site; USD 28,929 - 38,572; Full time

Benefits offered by this job

Competitive benefits package

Job summary

Johnson Controls in Milwaukee is seeking a Marketing Business Development Representative to convert marketing-driven demand into qualified sales meetings. You will engage prospects through cold calling, campaign follow-ups, and effective lead qualification to drive pipeline growth.

In this role you will maintain CRM data, collaborate with marketing and sales, and build a robust pipeline through persistent multi-touch outreach.

Qualifications

• High school diploma or equivalent; bachelor's preferred.
• 0–3+ years in sales or similar roles.
• Strong verbal communication and phone presence.
• Experience with CRM tools like Salesforce is a plus.
• IT and data management knowledge.

Responsibilities

• Execute high-volume outbound calling (50–100+ dials/day) across target accounts.
• Follow structured outreach cadences across phone, email, and voicemail.
• Engage decision-makers and introduce relevant solutions.
• Partner with regional marketer on event pre-calls and post-event qualification.
• Rapidly follow up on inbound and campaign-generated leads.
• Leverage intent signals, campaign context, and messaging to personalize outreach.
• Convert Marketing Qualified Leads (MQLs) into Sales Working Leads (SWLs).
• Conduct high-level qualification (need, role, timing, fit).
• Ensure strong handoff to inside or frontline sales with documented context.
• Build a pipeline of new customers.
• Nurture prospects through persistent, multi-touch follow-up.
• Support campaign performance and pipeline conversion goals.
• Log all activity and outcomes in Salesforce.
• Maintain accurate lead/contact data and status updates through handoff.
• Track performance against defined KPIs and SLAs.
• Partner with Marketing on lead quality and campaign feedback.
• Align with Sales on target accounts and meeting expectations.

Skills

Verbal communication

Phone presence

Discipline

Data management

IT knowledge

Education

Bachelor's degree preferred

High school diploma or equivalent

Tools

Salesforce

Job description

Johnson Controls in Milwaukee is seeking a Marketing Business Development Representative to convert marketing-driven demand into qualified sales meetings. You will engage prospects through cold calling, campaign follow-ups, and effective lead qualification to drive pipeline growth.

In this role you will maintain CRM data, collaborate with marketing and sales, and build a robust pipeline through persistent multi-touch outreach.