Growth Marketing Manager — Paid Search & Growth

Age of Learning, Inc.; Los Angeles (CA); Sur place; USD 100 000 - 140 000; Plein temps

Avantages offerts par ce poste

Health and welfare benefits

401(k) with employer match

Paid vacation and holidays

Résumé du poste

Age of Learning, Inc. is seeking a data-driven Growth Marketing Manager to own paid search, display, and video programs across Google Ads and Microsoft Advertising.

You will drive subscriber growth by optimizing campaign strategy, ad copy, landing pages, and attribution, across web and app environments. The role requires 5+ years in growth marketing, SQL proficiency, and experience managing large paid media budgets.

Qualifications

• 5+ years in performance/growth marketing or user acquisition focusing on paid search.
• Hands-on management of Google Search and Bing campaigns with keyword strategy and bidding.
• Experience with Google Display and YouTube campaigns.
• Proven track record hitting CPA/ROAS/LTV targets.
• SQL for marketing analysis and audience/funnel evaluation.
• Experience across browser and mobile app user acquisition.

Responsabilités

• Own paid search strategy, execution, and optimization on Google Ads and Microsoft Advertising.
• Build keyword architecture, match types, negative keywords, and bidding strategies across brand, non-brand, and competitor campaigns.
• Write, test, and optimize responsive search ads and ad extensions to improve CTR and conversions.
• Plan and optimize Google Display and YouTube campaigns, including targeting and bidding.
• Collaborate with Creative to develop assets and test formats for performance.
• Design experiments and dashboards to track and optimize performance against goals.

Connaissances

Paid search

Google Ads

Bing Ads

SQL

Data analysis

Attribution

Analytics tracking

Outils

Google Ads Editor

GA4

Looker/Tableau/Power BI

Description du poste

Age of Learning, Inc. is seeking a data-driven Growth Marketing Manager to own paid search, display, and video programs across Google Ads and Microsoft Advertising.

You will drive subscriber growth by optimizing campaign strategy, ad copy, landing pages, and attribution, across web and app environments. The role requires 5+ years in growth marketing, SQL proficiency, and experience managing large paid media budgets.