Growth Marketing Manager, Ad Studio

Hightouch; Northern (KY); Hybrid; USD 140,000 - 180,000; Full time

Benefits offered by this job

Equity compensation

Remote-friendly policy

Job summary

Hightouch is seeking a Growth Marketing Lead to own the revenue engine for Ad Studio, our AI-powered platform for performance marketing teams. You’ll lead paid ads, webinars, lead generation, and content that earns attention, with an entrepreneurial founder mindset.

We’re looking for a performance marketer with 5+ years in B2B SaaS, capable of building programs from scratch, and comfortable with AI tools, data-driven decisions, and a fast-scaling startup pace.

Qualifications

• 5+ years running paid acquisition and demand gen at a B2B SaaS company.
• Ability to build programs from 0→1 and work with a blank slate.
• Comfort with data-driven storytelling and funnel optimization.

Responsibilities

• Build and scale growth channels for Ad Studio: launch and optimize paid campaigns across LinkedIn, Meta, Google, and emerging channels; create lead magnets to anchor the funnel.
• Measure everything: build reporting on funnel conversion, CPL, and pipeline; use data to guide budget and testing decisions.
• Move like a founder: set your own roadmap, experiment often, and treat Ad Studio’s pipeline as your own business.

Skills

Performance marketing

Founder mentality

Builder mindset

Analytical rigor

Strong writing

Hypergrowth mindset

Tools

AI tools

Job description

About the Role

We’re looking for a Growth Marketing Lead to build the revenue funnel for our new product: Ad Studio, an AI-powered creative platform for performance marketing teams. It turns performance data, market trends, competitor activity, brand guidelines, and existing creative assets into on-brand ad concepts at scale. You’ll own the full growth marketing motion: paid ads, webinars, lead generation, and content that earns attention in the market.

If you’re an expert performance marketer with an entrepreneurial spirit who wants to build a revenue engine for a breakout product at a hypergrowth startup, this role is for you.

What You’ll Do

• Build and scale growth channels for Ad Studio: Launch and optimize paid campaigns across LinkedIn, Meta, Google, and emerging channels. Ideate and create lead magnets to anchor the funnel.

• Measure everything: Build reporting on funnel conversion, CPL, and pipeline. Use the data to make decisions on budget distribution and future testing plans.

• Move like a founder: Set your own roadmap, experiment often, and treat Ad Studio’s pipeline like it’s your own company’s.

What We’re Looking For

• Performance marketing expertise: 5+ years running paid acquisition and demand gen at a B2B SaaS company, with a proven record of driving pipeline and revenue.

• Founder mentality: Your default is “I’ll go do it myself.” You’ve built programs from 0 → 1 and you’re energized by a blank slate.

• Builder instincts: Hands-on with AI tools and curious to learn and build

• Strong writing: You can write a blog post that takes a stance and earns attention, and ad copy that stops the scroll.

• Analytical rigor: Deep comfort with funnel metrics, attribution, and experiment design. Ability to tell a story through data.

• Hypergrowth appetite: You want the pace, ambiguity, and ownership that come with a breakout product at a fast-scaling startup.

Bonus If You Have

• Experience marketing to marketers, or a background in adtech, martech, or creative tooling.

• Prior founder, founding marketer, or early-stage startup experience.

• Familiarity with CDPs, data warehouses, or the modern data stack ecosystem.

If you’re excited about building the revenue engine for an AI product that’s redefining how ads get made, we’d love to hear from you.

The salary range for this position is $140,000 - $180,000 USD per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation.