Growth Marketing Lead - SEO & AI Discovery

Datadog, Inc.; New York (NY); Hybrid; USD 143,000 - 190,000; Full time

Benefits offered by this job

Benefits package

RSUs

Stock purchase plan

Career development

Mentorship program

Inclusive culture

Job summary

Datadog is seeking a strategic Principal Growth Marketing Manager – SEO/GEO to lead organic growth through content and off-page strategy. This senior individual contributor will define what content to create, where it lives, and how it drives discovery across traditional search and emergent AI platforms.

You will partner with Website Experience, Product Marketing, and Engineering to identify content opportunities and drive measurable traffic and pipeline impact while relying on Web Experience

Qualifications

• 10+ years of SEO/Growth Marketing experience in a B2B or high-growth tech environment.
• Proven track record growing organic traffic and visibility through content strategy.
• Analytical with large datasets; SQL skills are a plus.
• Hands-on with enterprise SEO tools such as Conductor and Profound.
• Experience marketing to developers, DevOps, IT operations, or security practitioners is preferred.

Responsibilities

• Own Datadog’s content-led SEO/GEO strategy, defining topics, formats, and ecosystems that drive growth.
• Identify and prioritize high-impact content opportunities and influence cross-functional teams.
• Map and optimize presence across the ecosystem of LLM-ingested content to improve AI-driven discoverability.
• Design and execute a comprehensive off-page strategy including link acquisition and digital PR.
• Partner with Website Experience to ensure content is surfaced, indexed, and performant.
• Create and contribute to high-impact content, setting quality and SEO performance standards.
• Evaluate emerging trends in search and AI to translate market shifts into opportunities.

Skills

SEO/Growth Marketing

Content strategy

Analytical mind

SQL

Tools

Conductor

Profound

Job description

Datadog is seeking a strategic Principal Growth Marketing Manager – SEO/GEO to lead organic growth through content and off-page strategy. This senior individual contributor will define what content to create, where it lives, and how it drives discovery across traditional search and emergent AI platforms.

You will partner with Website Experience, Product Marketing, and Engineering to identify content opportunities and drive measurable traffic and pipeline impact while relying on Web Experience