Growth Marketing Lead — Remote & AI-Driven ABM

Content Creators; New York (NY); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive compensation

Full health, dental, and vision

401(k) retirement plan

Flexible time off

Company-wide events

Job summary

Pivotal Health is seeking a Senior Growth Marketing Manager to scale campaigns, automation, and measurement across segments in a fully remote US role. You’ll own lifecycle journeys, ABM programs, and data-driven optimization, partnering with Content, Events, and Revenue Operations.

Lead lead scoring, HubSpot workflows, and pay-per-click campaigns while using Claude and other AI tools to improve speed and impact. Join a lean team with room to grow into director-level scope.

Qualifications

• 7+ years of marketing experience, including 3+ years in growth, demand generation, or lifecycle marketing.
• Hands-on HubSpot experience building sequences, workflows, and journeys, with proven results.
• Data-driven with the ability to discuss MQL impact, campaign performance, and optimization decisions.
• Creative ABM thinking tied to pipeline and measurable outcomes.
• Salesforce experience and collaboration with Revenue Operations on data quality, handoffs, and reporting.
• Regular use of AI tools like Claude with judgment on validating outputs and staying results-driven.
• Comfort in a fast-moving, ambiguous environment where you build structure and provide perspective.
• Strong cross-functional partnership with segment teams, Content, Events, and Revenue Operations.
• Enthusiasm for a hands-on IC role on a lean team.

Responsibilities

• Activate segment messaging into integrated campaigns with defined audiences and metrics.
• Run always-on nurture for health systems and physician groups and ABM plays by specialty.
• Map the lead lifecycle and build stage-based nurture, welcome, and re-engagement workflows.
• Design lead scoring and handoffs with lifecycle stages, routing, and follow-up.
• Own HubSpot hands-on: sequences, workflows, forms, emails, landing pages, and data alignment with Salesforce.
• Plan and optimize Google and LinkedIn campaigns supporting ABM plays and awareness.
• Measure funnel performance, track MQLs, and report insights to segment leaders and VP Marketing.
• Leverage Claude and other AI tools to accelerate research, segmentation, copy testing, and reporting.
• Support customer and partner marketing through segmentation, automation, and measurement.

Skills

Growth marketing

HubSpot

Data-driven

ABM

Salesforce

AI tools

Cross-functional work

Independent contributor

Tools

HubSpot

Salesforce

Claude

Job description

Pivotal Health is seeking a Senior Growth Marketing Manager to scale campaigns, automation, and measurement across segments in a fully remote US role. You’ll own lifecycle journeys, ABM programs, and data-driven optimization, partnering with Content, Events, and Revenue Operations.

Lead lead scoring, HubSpot workflows, and pay-per-click campaigns while using Claude and other AI tools to improve speed and impact. Join a lean team with room to grow into director-level scope.