Remote Senior Growth Marketing Lead — AI-Driven CDP

continued; Austin (TX); Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

MacBook provided

Internet stipend

21 days PTO + holidays

Birthday day off

Comprehensive health insurance

401k match

Professional development budget

Job summary

Continued is a fully remote EdTech leader hiring a Growth Marketing, Senior Manager to own the marketing tech stack integration and marketing operations. You will optimize the growth funnel and pioneer next-generation acquisition strategies from anywhere in the US.

You will collaborate with data, product, brand, and data automation teams to drive AI-powered campaigns, strengthen data hygiene, and align CDP data structures with the broader roadmap.

Qualifications

• 6+ years in email marketing, growth marketing, or marketing automation.

Responsibilities

• Lead audience segment buildout with the data team, manage traits, taxonomy, and identity rules.

Skills

Email marketing

Growth marketing

CDP (Twilio Segment)

Marketing automation (Marketo/HubSpot)

CAN-SPAM/compliance

Cross-functional collaboration

Direct mail omnichannel

AI tools in marketing

Regulated industry experience

Marketo familiarity

Tools

Marketo

HubSpot

Klaviyo

Customer.io

Twilio Segment

Job description

Continued is a fully remote EdTech leader hiring a Growth Marketing, Senior Manager to own the marketing tech stack integration and marketing operations. You will optimize the growth funnel and pioneer next-generation acquisition strategies from anywhere in the US.

You will collaborate with data, product, brand, and data automation teams to drive AI-powered campaigns, strengthen data hygiene, and align CDP data structures with the broader roadmap.