Growth Marketing Lead: Demand Gen & Brand Strategy

Signal Vine, Inc; Alexandria (VA); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Competitive salary with commission structure

Employer-paid medical, dental, and vision insurance

401(k) plan with company match

Generous paid time-off and holiday schedule

Casual office attire

Pet-friendly office

Job summary

Signal Vine, Inc is seeking a Marketing Lead in Alexandria, VA to spearhead demand generation and marketing initiatives across multiple channels. You will manage a small team and oversee marketing strategies that contribute to student success through AI-based services.

The ideal candidate has extensive experience in SaaS marketing and strong leadership skills, aiming to enhance engagement with higher education institutions. The role offers a competitive salary and benefits.

Qualifications

• 6-8 years of SaaS marketing experience.
• 2 years of management/leadership experience.
• Expert level collaboration skills.

Responsibilities

• Establish and implement a digital strategy.
• Participate in go-to-market planning.
• Manage assigned budget and optimize marketing spend.

Skills

Salesforce

Pardot

SEO

Vendor management

Communication skills

Project management

Education

Bachelor’s degree from an accredited institution

Job description

Signal Vine, Inc is seeking a Marketing Lead in Alexandria, VA to spearhead demand generation and marketing initiatives across multiple channels. You will manage a small team and oversee marketing strategies that contribute to student success through AI-based services.

The ideal candidate has extensive experience in SaaS marketing and strong leadership skills, aiming to enhance engagement with higher education institutions. The role offers a competitive salary and benefits.