Head of Growth Marketing (AI-Driven, Remote)

Analyst1; Reston (VA); On-site; USD 200,000 - 250,000; Full time

Benefits offered by this job

Remote-First Culture

Flexible Time Off Policy

Full benefits package

Job summary

Analyst1 is seeking a highly strategic Vice President of Marketing to lead the evolution of our marketing strategy. This executive role drives demand generation, market positioning, product marketing, and operations to build pipeline and move leads to closed-won business.

You will work cross-functionally with Sales, Product, SDR, and Channels to craft a comprehensive plan that elevates our enterprise presence and accelerates revenue growth in commercial and government markets.

Qualifications

• Proven track record leading B2B SaaS/Cybersecurity marketing programs.
• Experience building multi-channel strategies that drive revenue.
• Strong analytics, data-driven decision making, and AI familiarity.

Responsibilities

• Develop and lead strategic marketing initiatives across digital, demand gen, content, product marketing, brand and channels.
• Own full demand generation lifecycle from events to pipeline conversion.
• Innovate with data analytics and AI to optimize campaigns and ROI.
• Collaborate with Sales, Product and Channel teams on go-to-market plans.
• Define KPIs, track performance, and report results to leadership.
• Lead marketing innovation and scale processes for growth.

Skills

Marketing leadership

Demand generation

Funnel optimization

Data analytics

AI in marketing

Cross-functional collaboration

Tools

CRM (Salesforce)

Marketing automation

Job description

Analyst1 is seeking a highly strategic Vice President of Marketing to lead the evolution of our marketing strategy. This executive role drives demand generation, market positioning, product marketing, and operations to build pipeline and move leads to closed-won business.

You will work cross-functionally with Sales, Product, SDR, and Channels to craft a comprehensive plan that elevates our enterprise presence and accelerates revenue growth in commercial and government markets.