Growth & Marketing Lead

HartleyCo; San Francisco (CA); Sur place; USD 120 000 - 210 000; Plein temps

Avantages offerts par ce poste

Equity

In-person team (SF)

Résumé du poste

HartleyCo, a YC-backed AI infrastructure startup, is hiring its first Growth & Marketing Lead in San Francisco. You will define the category, own positioning, and drive launch, brand, and growth initiatives alongside the founders.

You'll build the marketing engine from zero, craft technical storytelling for engineers and enterprise buyers, run experiments, grow the community, and own everything from content to events. Equity and significant ownership accompany this role.

Qualifications

• Experience building category-defining brands for AI/tech products.
• Strong storytelling to technical and enterprise buyers.
• Ability to launch campaigns and create compelling customer narratives.
• Comfort marketing to engineers and AI teams in startups.

Responsabilités

• Define how the market understands a new category within AI.
• Build a brand trusted by technical buyers.
• Create content engineers and founders actually want to read.
• Launch products, campaigns and customer stories.
• Run growth experiments to generate pipeline.
• Build community around the AI and Voice AI ecosystem.

Connaissances

Product marketing

Technical storytelling

Go-to-market

Startup experience

Description du poste

Most marketing roles ask you to grow a company.

This one asks you to define an entire category.

I'm working with a YC-backed AI infrastructure startup that's building the testing, observability and evaluation layer for Voice AI agents. In just over a year they've grown from zero to working with Google, DoorDash, major banks, healthcare organisations and enterprises across five continents, processing millions of AI conversations every month.

Now they're hiring their first Growth & Marketing Lead.

This isn't a role where you'll inherit a playbook.

You'll build it.

Working directly with the founders, you'll own everything from positioning and technical storytelling to launches, brand, growth experiments, events and community. If you've always wanted to build the marketing engine behind one of the fastest-growing AI infrastructure companies, this is the opportunity.

What You'll Be Doing

• Define how the market understands a new category within AI.
• Build a brand that technical buyers genuinely trust.
• Create content engineers and founders actually want to read.
• Launch products, campaigns and customer stories.
• Run creative growth experiments that generate attention and pipeline.
• Build community across the AI and Voice AI ecosystem.
• Work directly alongside the founders with genuine ownership from day one.

What They're Looking For

• Experience in an early-stage startup, ideally as one of the first marketing hires.
• Strong product marketing and technical storytelling skills.
• Comfortable marketing to technical audiences including engineers, AI teams or enterprise buyers.
• Someone who enjoys building from zero rather than optimising an existing function.
• High agency, creative thinking and exceptional execution.

Why It's Worth a Conversation

• First marketing hire.
• YC-backed with strong funding and enterprise traction.
• Customers already include some of the world's largest organisations.
• Significant ownership, autonomy and equity.
• In-person team based in San Francisco.
• Opportunity to build a category-defining brand from the ground up.