Founding Marketing Lead

Searchability®; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Job summary

Searchability® is seeking the founding Marketing Lead in San Francisco to build the marketing engine from the ground up. You’ll own the function end-to-end, including paid, organic, content, positioning, launches, and sales enablement—with a clear focus on driving pipeline growth.

You’ll work with Product, Design, Engineering, and Sales to craft a market-winning narrative, drive measurable results, and shape the playbook as the company scales in a fast-moving, equity-driven environment.

Qualifications

• 3–7 years in product marketing, growth marketing, or B2B marketing.
• Strong SEO and GEO knowledge.
• Startup or high-growth B2B background.
• Comfortable building from scratch.

Responsibilities

• Run paid ads across Google, LinkedIn, Reddit, and emerging channels.
• Manage spend and optimise towards CAC:LTV.
• Drive SEO and GEO performance.
• Build content across blog, landing pages, case studies, and sales collateral.
• Own messaging, positioning, and narrative.
• Support launches and product releases.
• Grow organic presence through LinkedIn and email.
• Build enablement materials for Sales.
• Track performance and iterate quickly.
• Help shape the marketing team as the company scales.

Skills

Product Marketing

Growth Marketing

B2B Marketing

Paid Social

Paid Search

SEO

Content Marketing

Positioning

Messaging

Sales Enablement

LinkedIn Ads

Google Ads

Reddit Ads

Google Analytics

Tools

Webflow

Figma

HubSpot

Salesforce

Notion

CMS tools

Google Analytics

Google Ads

LinkedIn Ads

Reddit Ads

Job description

FOUNDING MARKETING LEAD - SAN FRANCISCO / ONSITE

We’re working with an early-stage, high-growth AI business that’s already getting real market pull and now needs someone to build the marketing engine properly.

This is a rare founding-style opportunity for a marketer who wants ownership, speed, and the chance to shape how the business shows up in market.

Key Points

• First marketing hire in a fast-growing AI-native B2B business
• Own the full marketing function from scratch
• Paid ads, SEO/GEO, content, messaging, and sales enablement
• Real budget, real traction, real equity upside
• 5 days onsite in San Francisco
• First real marketing hire
• Build from zero
• Significant equity upside
• Real budget to deploy
• Close-knit, fast-moving team
• Title flexibility for the right person

The Role

You’ll own the marketing function end to end.

That means paid, organic, content, positioning, launches, and sales enablement — with a clear focus on driving measurable pipeline growth. You’ll be deep in the detail, but also helping define the playbook, the story, and the channels that scale.

You’ll work closely with Product, Design, Engineering, and Sales to turn a strong product into a market-winning narrative.

Responsibilities

• Run paid ads across Google, LinkedIn, Reddit, and emerging channels
• Manage spend and optimise towards CAC:LTV
• Drive SEO and GEO performance
• Build content across blog, landing pages, case studies, and sales collateral
• Own messaging, positioning, and narrative
• Support launches and product releases
• Grow organic presence through LinkedIn and email
• Build enablement materials for Sales
• Track performance and iterate quickly
• Help shape the marketing team as the company scales
• 3–7 years in product marketing, growth marketing, or B2B marketing
• Strong SEO and GEO knowledge
• Startup or high-growth B2B background
• Comfortable building from scratch

Nice to Have

• Experience creating sales collateral used in live deals
• Content experience across blog, landing pages, email, and LinkedIn

Google Ads, LinkedIn Ads, Reddit Ads, Google Analytics, SEO/GEO tools, CMS tools, Webflow, Figma, HubSpot, Salesforce, Notion, Google Workspace

About the Team

A small, sharp team that moves fast, ships fast, and keeps things focused.

They have built an AI platform that automates research and data-heavy workflows, helping teams run work in parallel with full visibility and control.

Key Skills

Marketing, Product Marketing, Growth Marketing, B2B Marketing, Paid Social, Paid Search, Reddit Ads, SEO, GEO, Google Analytics, Content Marketing, Positioning, Messaging, Sales Enablement