Growth Marketing Director: PPC, ABM & PLG Lead

Sales Rabbit; Lehi (UT); Remote; USD 180,000 - 240,000; Full time

Benefits offered by this job

20 days PTO

10 paid holidays

Medical, Vision, Dental insurance

401(k) employer match

Company phone plan

Job summary

Sales Rabbit seeks a Director of Growth Marketing to own the acquisition and conversion strategy for its roofing and field sales software portfolio. You will lead paid acquisition, multi‑product campaigns, and lifecycle programs, using AI and automation to accelerate research, segmentation, and experimentation.

This role includes managing internal teams and external partners for measurable revenue impact. You will partner with Product Marketing, Brand, and Product to align buyer insights with

Qualifications

• 8+ years in B2B SaaS growth, demand generation, or revenue marketing with leadership responsibility.
• Strong hands-on PPC/SEM experience with optimization and measurement.

Responsibilities

• Own paid acquisition strategy and execution across PPC/SEM.
• Build integrated campaigns across products, segments, and audiences.
• Lead funnel activation, conversion optimization, and ABM programs.
• Manage internal teams and external agencies to deliver measurable growth.

Skills

Growth marketing leadership

PPC and SEM

AI and automation

Cross-functional leadership

Tools

PPC platforms

Job description

Sales Rabbit seeks a Director of Growth Marketing to own the acquisition and conversion strategy for its roofing and field sales software portfolio. You will lead paid acquisition, multi‑product campaigns, and lifecycle programs, using AI and automation to accelerate research, segmentation, and experimentation.

This role includes managing internal teams and external partners for measurable revenue impact. You will partner with Product Marketing, Brand, and Product to align buyer insights with