Growth Marketing Director: Data-Driven User Acquisition & Scale

Scorpion Therapeutics; San Mateo (CA); Hybrid; USD 180,000 - 240,000; Full time

Job summary

Rakuten seeks a Lead Growth Marketing professional to own user acquisition and optimize lifetime value across channels. You will drive data-driven strategies, manage sizable budgets, and implement experimentation to maximize growth.

In a fast-paced environment, you will collaborate with product, design, and engineering teams to scale operations through automation and new technology, while communicating effectively with executives.

Qualifications

• 10+ years in marketing with proven success in scaling channels and improving efficiency.
• Expert knowledge of Facebook, Google, programmatic platforms, and marketing tech tools like Amplitude, Datorama, Segment, Tableau.
• Familiarity with Snowflake and SQL is a plus.
• Leadership experience building and managing teams.
• Ability to work in a fast-paced entrepreneurial environment and communicate effectively with executives.

Responsibilities

• Develop a data-driven acquisition approach.
• Manage substantial marketing budgets with an emphasis on efficiency.
• Build a test-and-learn culture with ongoing experimentation.
• Monitor KPIs for continuous optimization.
• Work cross-functionally with product, design, and engineering teams to scale operations through automation and new technology.

Skills

Data-driven marketing

Channel scaling

Cross-functional collaboration

Leadership

Executive communication

Tools

Amplitude

Datorama

Segment

Tableau

Facebook Ads

Google Ads

Programmatic

Job description

Rakuten seeks a Lead Growth Marketing professional to own user acquisition and optimize lifetime value across channels. You will drive data-driven strategies, manage sizable budgets, and implement experimentation to maximize growth.

In a fast-paced environment, you will collaborate with product, design, and engineering teams to scale operations through automation and new technology, while communicating effectively with executives.