Senior Growth Marketing Director: Scale Acquisition & Impact

Rakuten Rewards; San Mateo (CA); On-site; USD 136,485 - 254,664; Full time

Benefits offered by this job

Discretionary bonuses

Health insurance

401k matching

Volunteer Time Off

Job summary

Rakuten Rewards, based in San Mateo, California, is seeking a growth marketing expert to lead acquisition strategies and teams. This role involves managing significant marketing budgets, optimizing channels such as SEM and social media, and collaborating with cross-functional teams. Candidates should have over 10 years of marketing experience, with 5 years in team management. The position offers a salary range of $136,485 to $254,664 annually, along with benefits including bonuses, health insurance, and PTO.

Qualifications

• 10+ years of experience as a marketer, with a focus on growth strategies.
• 5+ years of experience managing and scaling marketing teams.
• Expertise with marketing platforms including Facebook and Google.

Responsibilities

• Develop a data and user-first approach to acquisition strategy.
• Own and manage a large marketing budget focusing on efficiency.
• Monitor metrics and KPIs for continuous optimization.

Skills

Growth marketing

Data analysis

Marketing technology tools (Amplitude, Datorama)

Search Engine Marketing (SEM)

App Store Optimization (ASO)

Programmatic Platforms

Team leadership

Tools

SQL

Tableau

Job description

Rakuten Rewards, based in San Mateo, California, is seeking a growth marketing expert to lead acquisition strategies and teams. This role involves managing significant marketing budgets, optimizing channels such as SEM and social media, and collaborating with cross-functional teams. Candidates should have over 10 years of marketing experience, with 5 years in team management. The position offers a salary range of $136,485 to $254,664 annually, along with benefits including bonuses, health insurance, and PTO.