Growth Marketing Director, B2B SaaS

Confidentiel; Tampa (FL); On-site; USD 140,000 - 190,000; Full time

Job summary

Confidentiel is seeking a hands-on Director of Growth Marketing to lead customer acquisition and demand generation across multiple software platforms. You will own the marketing function, collaborate with executive leadership, and drive strategies that increase brand visibility and qualified inbound leads.

The ideal candidate is a strategic thinker and executor who identifies opportunities, builds compelling campaigns, and brings them to life, with experience in SaaS or technology and a startup

Qualifications

• Proven track record in B2B growth marketing and demand generation.
• Experience in digital marketing across multiple channels.
• Strong content development and campaign execution skills.

Responsibilities

• Own and execute marketing strategies focused on inbound leads and revenue growth.
• Develop creative content and campaigns across LinkedIn, social media, email, and digital channels.
• Build brand awareness and position products across customer segments.
• Manage and optimize SEO, paid advertising, and lead generation campaigns.
• Partner with sales and leadership to align marketing with business objectives.
• Track performance, analyze results, and improve lead generation and conversion.
• Help build a scalable marketing function as the company grows.

Skills

B2B growth marketing

Demand generation

Digital marketing

Content marketing

Multi-channel campaigns

Tools

LinkedIn marketing

SEO

PPC advertising

Job description

Confidentiel is seeking a hands-on Director of Growth Marketing to lead customer acquisition and demand generation across multiple software platforms. You will own the marketing function, collaborate with executive leadership, and drive strategies that increase brand visibility and qualified inbound leads.

The ideal candidate is a strategic thinker and executor who identifies opportunities, builds compelling campaigns, and brings them to life, with experience in SaaS or technology and a startup