Growth Marketing Director — Remote/Hybrid Leader

Connexion Systems and Engineering, Inc.; Brevard (NC); Remote; USD 125,000 - 150,000; Full time

Benefits offered by this job

Remote work options

Travel opportunities

Job summary

Connexion Systems & Engineering seeks a Director of Growth Marketing to lead the next phase of digital growth for an established consumer health and wellness organization. This is a newly created leadership position offering the opportunity to build, influence, and execute a comprehensive growth marketing strategy with a direct impact on customer acquisition, retention, and profitable revenue growth.

The ideal candidate is passionate about growth marketing, obsessed with measurable results, and

Qualifications

• 10+ years of progressive experience in growth marketing, performance marketing, digital marketing, or integrated consumer marketing.
• Proven track record of driving measurable revenue growth, improving customer acquisition efficiency, and scaling consumer marketing programs.
• Demonstrated experience building, leading, or transforming successful growth marketing strategies.
• Strong experience with direct-to-consumer (DTC) ecommerce and performance-driven digital marketing.
• Deep understanding of paid media, organic social, influencer marketing, customer acquisition, and retention strategies.
• Experience managing marketing agencies, budgets, and cross-functional teams.
• Strong analytical and financial acumen, including CAC, LTV, ROAS, attribution, incrementality, and marketing profitability.
• Ability to develop strategic growth initiatives while maintaining a hands-on understanding of digital marketing platforms and execution.
• Excellent leadership, communication, and executive-level presentation skills.

Responsibilities

• Develop and execute an integrated growth marketing strategy across paid media, organic social, DTC ecommerce, Amazon, influencer marketing, and emerging digital channels.
• Build and own a 6- and 12-month growth roadmap focused on customer acquisition, conversion, retention, and profitable revenue growth.
• Identify opportunities to expand market reach, improve marketing efficiency, and accelerate revenue growth.
• Evaluate existing marketing strategies, challenge assumptions, and implement data-driven improvements.

Skills

Growth marketing

Performance marketing

Digital marketing

Leadership

Data-driven

Tools

Meta Ads Manager

Google Ads

GA4

Job description

Connexion Systems & Engineering seeks a Director of Growth Marketing to lead the next phase of digital growth for an established consumer health and wellness organization. This is a newly created leadership position offering the opportunity to build, influence, and execute a comprehensive growth marketing strategy with a direct impact on customer acquisition, retention, and profitable revenue growth.

The ideal candidate is passionate about growth marketing, obsessed with measurable results, and