Growth Lead for Developer Marketing

Prodia Labs Inc.; Atlanta (GA); Remote; USD 180,000 - 260,000; Full time

Benefits offered by this job

100% remote work from anywhere

Autonomous work style

Health, Vision and Dental benefits

Generous tech allowance

Quarterly off-sites

Job summary

Prodia is seeking its first Head of Growth & Marketing to own the GTM strategy from the ground up. You’ll lead developer-focused growth, content, SEO, and community initiatives while shaping product and brand alongside the CEO and founding team.

You will drive user acquisition, partnerships, and launches in a highly autonomous role with high impact and scope across marketing functions.

Qualifications

• 5+ years in growth, marketing, or developer marketing with hands-on product-led SaaS experience.
• Experience building GTM strategies and owning marketing roadmaps.
• Proven ability to drive user acquisition and growth through SEO, content, and communities.
• Strong communication and storytelling for technical audiences.

Responsibilities

• Develop and lead GTM strategy and positioning.
• Drive top-of-funnel growth via organic and paid channels, SEO, content.
• Build content and community marketing programs and events.
• Collaborate with product and engineering on launches and messaging.
• Identify partnerships and co-marketing opportunities.
• Establish analytics and run experiments to optimize funnels.
• Lead cross-functional teams and mentor future marketers.

Skills

Growth marketing

Product marketing

Developer marketing

SEO

Content marketing

Community marketing

Analytics

A/B testing

Cross-functional leadership

Storytelling

Data-driven

Tools

SEO tools

Job description

Prodia is seeking its first Head of Growth & Marketing to own the GTM strategy from the ground up. You’ll lead developer-focused growth, content, SEO, and community initiatives while shaping product and brand alongside the CEO and founding team.

You will drive user acquisition, partnerships, and launches in a highly autonomous role with high impact and scope across marketing functions.