Growth-Focused Marketing Data Ops Lead

PCMA; Chicago (IL); On-site; USD 95,000 - 130,000; Full time

Job summary

PCMA seeks a Digital & Data Operations Manager to own Marketing data, analytics, tracking, and conversion optimization. You will elevate MarTech performance and digital experiences by turning data into actionable insights across campaigns, journeys, and audience targeting.

You will partner with Marketing, IT, and business units to govern data, build dashboards in Power BI/Tableau, and drive AI-enabled analytics while ensuring privacy and governance standards.

Qualifications

• 2-5 years of experience in marketing analytics or BI.
• Experience building dashboards in BI tools (Power BI, Tableau).
• Familiarity with CRM systems (Salesforce, Dynamics).
• Strong ability to translate data into actionable insights.

Responsibilities

• Translate strategy into measurable data and reporting requirements.
• Develop dashboards and provide reporting to marketing leadership.
• Analyze campaigns end-to-end and optimize for ROI.
• Apply AI-enabled marketing analytics within governance standards.

Skills

Marketing analytics

Dashboard development

CRM reporting

Google Analytics

Cross-functional collaboration

Tools

Power BI

Tableau

Salesforce

Microsoft Dynamics

Marketing Cloud

Job description

PCMA seeks a Digital & Data Operations Manager to own Marketing data, analytics, tracking, and conversion optimization. You will elevate MarTech performance and digital experiences by turning data into actionable insights across campaigns, journeys, and audience targeting.

You will partner with Marketing, IT, and business units to govern data, build dashboards in Power BI/Tableau, and drive AI-enabled analytics while ensuring privacy and governance standards.