Growth-Driven Performance Strategist (Demand Gen) Remote

Thrive Digital; United States; Remote; USD 28,000 - 33,000; Full time

Job summary

Thrive Digital is a remote-first digital marketing agency seeking a Performance Strategist to propel demand generation for marquee B2B brands. You’ll own strategy, lead a high-performing team, and shape how demand gen becomes durable growth across campaigns, analytics, and client partnerships.

Based in a remote Mexico working environment, the role emphasizes cross-functional leadership, process improvement, and building scalable lead engines while prioritizing ROAS, CPL, and pipeline outcomes.

Qualifications

• Manage multi-channel, full-funnel performance marketing accounts with ROI focus.
• Collaborate with junior team members and lead training and mentorship.
• Proficient in data visualization and analytics to inform strategy.

Responsibilities

• Domain: lead performance marketing efforts and drive program growth.
• Client: lead onboarding and business reviews to ensure successful outcomes.
• People: mentor and develop team members to elevate performance expertise.
• Company: align efforts with Thrive's goals and optimize resource allocation.

Skills

Multi-channel performance marketing

Senior account management

Analytical skills

Data visualization tools

Client relationship management

Strategic leadership

Campaign optimization

Tools

Google Sheets

Excel

Google Data Studio

Tableau

Job description

Thrive Digital is a remote-first digital marketing agency seeking a Performance Strategist to propel demand generation for marquee B2B brands. You’ll own strategy, lead a high-performing team, and shape how demand gen becomes durable growth across campaigns, analytics, and client partnerships.

Based in a remote Mexico working environment, the role emphasizes cross-functional leadership, process improvement, and building scalable lead engines while prioritizing ROAS, CPL, and pipeline outcomes.