Growth-Driven Performance Marketing & Analytics Pro

GENTLE MONSTER; Los Angeles (CA); On-site; USD 75,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Dental and vision insurance

Life insurance

Job summary

GENTLE MONSTER, a global fashion eyewear brand, is seeking a Performance Marketing Operations & Analytics Specialist with 2–4 years of hands-on media buying experience and strong analytics skills. You will build, launch, monitor, and optimize campaigns across Meta, Google, and TikTok, manage budgets, develop dashboards, and connect advertising performance to ecommerce insights.

You will work within the ecommerce team to inform marketing decisions through data from GA4, dashboards, and social

Qualifications

• 1–4 years of hands-on media buying and campaign optimization.
• Experience with Meta Ads Manager, Google Ads, and TikTok Ads Manager.
• Strong GA4 proficiency and dashboarding in Data Studio / Looker Studio.
• Advanced Excel skills for budgeting and forecasting.
• Bachelor's degree in marketing, economics, business, statistics, data science, or related field.
• Experience with Semrush and social listening tools (Talkwalker/Brandwatch).

Responsibilities

• Create, launch, and manage campaigns across Meta, Google, and TikTok.
• Monitor budgets, pacing, and performance; optimize for ROAS.
• Build dashboards linking ad performance to website behavior.
• Conduct keyword research and campaign optimization.
• Coordinate with Ecommerce Merchandiser on product sets and feeds.

Skills

Meta Ads Manager

Google Ads

TikTok Ads Manager

GA4

Data Studio / Looker Studio

Advanced Excel

SQL / Python

Marketing analytics

Campaign optimization

Education

Bachelor's degree in marketing, economics, business, statistics, data science, or related field

Tools

Semrush

Talkwalker/Brandwatch

Job description

GENTLE MONSTER, a global fashion eyewear brand, is seeking a Performance Marketing Operations & Analytics Specialist with 2–4 years of hands-on media buying experience and strong analytics skills. You will build, launch, monitor, and optimize campaigns across Meta, Google, and TikTok, manage budgets, develop dashboards, and connect advertising performance to ecommerce insights.

You will work within the ecommerce team to inform marketing decisions through data from GA4, dashboards, and social