Growth-Driven Digital Marketing Operations Lead

Stryker; United States; Remote; USD 103,000 - 222,000; Full time

Job summary

Stryker is seeking a Digital Marketing Operations Manager for the Instruments Division to lead and optimize digital marketing efforts, expanding our digital footprint and strengthening brand awareness. You’ll collaborate to oversee paid and SEO strategies, drive traffic, engage prospects, and shorten the sales cycle with data-driven decisions.

You will partner with Marketing Communications to refine content, improve site performance, and maximize ROI, while staying ahead of evolving platforms

Qualifications

• 8+ years of work experience in marketing, marketing communications, digital marketing or related area.
• 4+ years using digital analytics platforms to measure and optimize marketing performance.
• 4+ years applying digital design and user experience (UX) principles to websites and digital marketing experiences.
• 4+ years working with Enterprise Content Management (ECM) systems and Digital Experience Platforms (DXPs).

Responsibilities

• Lead paid and organic digital marketing strategies across the Instruments Division, including SEM, SEO and campaigns.
• Drive awareness, traffic and engagement to support prospects throughout the customer journey.
• Define KPIs, goals, success criteria and milestones for digital marketing initiatives.
• Analyze performance and turn insights into action to improve marketing results.
• Collaborate with Marketing Communications to refine content strategies and maximize reach.
• Optimize website content and search performance to boost rankings and organic traffic.

Skills

Marketing experience

UX principles

Education

Bachelor’s degree

Tools

Google Analytics

Adobe Analytics

Social media analytics

ECM systems

DXP platforms

Job description

Stryker is seeking a Digital Marketing Operations Manager for the Instruments Division to lead and optimize digital marketing efforts, expanding our digital footprint and strengthening brand awareness. You’ll collaborate to oversee paid and SEO strategies, drive traffic, engage prospects, and shorten the sales cycle with data-driven decisions.

You will partner with Marketing Communications to refine content, improve site performance, and maximize ROI, while staying ahead of evolving platforms