Remote Digital Marketing Operations Lead

Stryker; Portage (MI); Remote; USD 103,000 - 222,000; Full time

Job summary

Stryker is seeking a Digital Marketing Operations Manager for the Instruments Division. You will lead and optimize digital marketing efforts to expand the brand’s footprint, improve visibility, and drive customer engagement across paid and organic channels.

The role emphasizes data-driven decision making, cross-functional collaboration, and ROI optimization. You will guide SEO strategies, content alignment with campaigns, and KPI development while staying ahead of evolving platforms and

Qualifications

• Bachelor’s degree in any field is required for this position.
• 8+ years’ work experience in marketing, marketing communications, digital marketing or related area.
• 4+ years of experience using digital analytics platforms, such as Google Analytics, Adobe Analytics and social media analytics, to measure and optimize marketing performance.
• 4+ years of experience applying digital design and user experience (UX) principles to websites and digital marketing experiences.
• 4+ years of experience working with Enterprise Content Management (ECM) systems and Digital Experience Platforms (DXPs).

Responsibilities

• Lead and optimize digital marketing efforts across the Instruments Division to expand digital footprint and strengthen brand awareness.
• Oversee paid digital marketing and SEO strategies to increase traffic and search visibility.
• Collaborate with stakeholders to define goals, KPIs, and milestones; develop KPI strategy and action plans.
• Analyze performance data and turn insights into actionable marketing decisions and ROI improvements.
• Partner with Marketing Communications to refine content strategies and maximize reach, engagement and conversions.

Skills

Marketing analytics

SEO

UX principles

ECM/DXP

Education

Bachelor's degree

Tools

Google Analytics

Adobe Analytics

BrightEdge

AEM

Job description

Stryker is seeking a Digital Marketing Operations Manager for the Instruments Division. You will lead and optimize digital marketing efforts to expand the brand’s footprint, improve visibility, and drive customer engagement across paid and organic channels.

The role emphasizes data-driven decision making, cross-functional collaboration, and ROI optimization. You will guide SEO strategies, content alignment with campaigns, and KPI development while staying ahead of evolving platforms and