Growth Director, B2B SaaS — Remote

SafelyYou, Inc.; United States; À distance; USD 155 000 - 180 000; Plein temps

Avantages offerts par ce poste

Fully remote

Medical/Dental/Vision benefits

401k Program

Well-being & WFH stipends

Non-accrual PTO

Growth opportunities

Company retreats

Parental leave

Résumé du poste

SafelyYou, a remote-first company shaping safer senior care with AI, seeks a Director of Growth to own programs that generate and convert pipeline. You’ll decide growth budget, run channels, and ensure qualified leads reach sales with context for action.

This is a hands-on leadership role with one direct report, building campaigns and analyzing performance. You will connect channel-level decisions to revenue goals, explaining them to sales, finance, and the executive team.

Qualifications

• 8+ years in B2B marketing, incl. 5+ years in B2B SaaS growth or demand generation.
• Hands-on proficiency in paid search and LinkedIn advertising at meaningful budgets.
• Experience building ABM programs for multi-stakeholder buying committees.
• Experience nurturing programs in marketing automation (HubSpot/Marketo/Pardot).
• Strong Salesforce campaign experience and data hygiene practices.
• Experience designing or rebuilding attribution models and running AB tests.
• Ability to define SLAs and handoff processes with SDR and sales.

Responsabilités

• Define growth strategy, pipeline targets, channel mix, budget, and quarterly revisions.
• Own funnel from first touch to closed-won; establish conversion benchmarks and capacity.
• Manage growth budget with focus on pipeline, CAC, and payback.
• Plan and optimize paid media, email nurture, landing pages, and ABM programs.
• Execute partner, social, direct mail, and event programs with clear metrics.
• Lead cross-functional collaboration with Content, Product Marketing, and Sales.
• Lead and develop one direct report; manage agencies with performance standards.
• Maintain data discipline across marketing tech stack and CRM.

Connaissances

B2B marketing

Growth / demand generation

Paid search

LinkedIn advertising

ABM programs

Marketing automation (HubSpot/Marketo)

Salesforce campaigns

Attribution modeling

A/B testing

Lead routing & SLAs

Executive storytelling

Outils

Salesforce

HubSpot/Marketo/Pardot

Google Ads

LinkedIn Campaign Manager

GA4

Landing page builders

ABM/intent platforms

BI tools

Description du poste

SafelyYou, a remote-first company shaping safer senior care with AI, seeks a Director of Growth to own programs that generate and convert pipeline. You’ll decide growth budget, run channels, and ensure qualified leads reach sales with context for action.

This is a hands-on leadership role with one direct report, building campaigns and analyzing performance. You will connect channel-level decisions to revenue goals, explaining them to sales, finance, and the executive team.