Growth Attribution Data Analyst (Remote)

Curology; San Diego (CA); Remote; USD 120,000 - 150,000; Full time

Benefits offered by this job

Equity package (RSUs)

Medical, dental, vision

Wellbeing perks

Flexible PTO

Parental leave

Donation matching

Employee resource groups

VIP Curology subscriptions

Job summary

Curology seeks a Data Analyst, Growth Marketing & Attribution to own attribution and incrementality measurement. You will connect channel performance to acquisition economics and reconcile platform data with warehouse truth, reporting to the Analytics Lead on the Data Analytics team.

You will build Tableau dashboards on CAC, CVR, payback, and LTV:CAC by channel and cohort, define metric definitions, surface anomalies, and partner with Growth Marketing on budget and test roadmaps.

Qualifications

• 4+ years in an analytics role
• 2+ years supporting paid acquisition or growth teams
• Advanced SQL with complex joins and window functions
• Tableau dashboards used by business teams
• Experience defining KPIs and performance reporting
• Communicates technical findings to non-technical audiences
• Uses AI as an execution partner to accelerate query drafts and outputs

Responsibilities

• Own first-touch and last-touch attribution end-to-end
• Reconcile platform conversions against warehouse truth
• Build Tableau reporting on CAC, CVR, payback, and LTV:CAC by channel
• Define metric definitions behind acquisition reporting
• Analyze acquisition cohorts for retention, churn, and LTV
• Partner with Growth Marketing on budget allocation and test roadmaps
• Translate marketing questions into scoped analyses

Skills

Marketing attribution

SQL

Tableau

Data analysis

Communication

Tools

Tableau

Snowflake

Redshift

Meta Ads

Google Ads

Job description

Curology seeks a Data Analyst, Growth Marketing & Attribution to own attribution and incrementality measurement. You will connect channel performance to acquisition economics and reconcile platform data with warehouse truth, reporting to the Analytics Lead on the Data Analytics team.

You will build Tableau dashboards on CAC, CVR, payback, and LTV:CAC by channel and cohort, define metric definitions, surface anomalies, and partner with Growth Marketing on budget and test roadmaps.