Marketing Attribution Analyst — Growth Insights for B2C

rctsglobal-com; United States; Remote; USD 17,000 - 25,000; Full time

Job summary

rctsglobal-com is seeking a Marketing Analyst with a strong focus on attribution to help us understand what drives growth in a B2C environment. You will analyze and validate marketing data across channels and develop attribution models to tell a clear growth story for stakeholders.

You will collaborate with the Marketing, Growth, and Analytics teams across time zones, with regular Mountain Time hours. Preference is given to candidates based in LATAM where much of the team sits.

Qualifications

• Strong analytical skills and data-driven mindset.
• Experience with attribution modeling and marketing analytics.
• Ability to communicate insights to non-technical stakeholders.

Responsibilities

• Analyze marketing data across channels for accuracy.
• Develop attribution models to understand drivers of growth.
• Turn insights into compelling stories for marketing teams.
• Collaborate with Marketing, Growth and Analytics teams across time zones.
• Evaluate campaign performance and identify optimization opportunities.
• Create case studies highlighting successes and learnings.

Skills

Data analysis

Attribution modeling

Cross-functional collaboration

Storytelling with data

Job description

rctsglobal-com is seeking a Marketing Analyst with a strong focus on attribution to help us understand what drives growth in a B2C environment. You will analyze and validate marketing data across channels and develop attribution models to tell a clear growth story for stakeholders.

You will collaborate with the Marketing, Growth, and Analytics teams across time zones, with regular Mountain Time hours. Preference is given to candidates based in LATAM where much of the team sits.