Growth Analytics Pro: Martech & Data Optimization

Cady-2; Alpharetta (GA); On-site; USD 70,000 - 100,000; Full time

Job summary

CADY, the nation’s premier school photography company, seeks a highly analytical Marketing Analyst to drive growth through data. You will own performance reporting, attribution, forecasting, and marketing technology optimization to accelerate acquisition and increase lifetime value.

You will work with GA4, SQL, BI tools, and lifecycle platforms to evolve our measurement ecosystem, empowering data-driven decisions across channels and campaigns. Onsite at Alpharetta, GA Innovation Center.

Qualifications

• Bachelor’s degree in Marketing, Analytics, Business, Statistics, Computer Science, or related field.
• 3–5+ years in marketing analytics, growth analytics, or performance marketing.
• Advanced SQL skills required.
• Experience with Salesforce Marketing Cloud, Braze, DOMO, Google Analytics.

Responsibilities

• Growth & Performance Analysis across all digital and print channels.
• Analyze full-funnel performance and channel contribution using GA4.
• Build attribution models and measure incremental impact of campaigns.
• Own email and lifecycle marketing reporting across Salesforce Marketing Cloud and Braze.
• Forecast revenue and demand with scenario-based projections.

Skills

GA4

SQL

BI tools

Forecasting

Lifecycle marketing

Education

Bachelor's degree in Marketing/Analytics/Business/Statistics/CS

Tools

Salesforce Marketing Cloud

Braze

DOMO

Google Tag Manager

Job description

CADY, the nation’s premier school photography company, seeks a highly analytical Marketing Analyst to drive growth through data. You will own performance reporting, attribution, forecasting, and marketing technology optimization to accelerate acquisition and increase lifetime value.

You will work with GA4, SQL, BI tools, and lifecycle platforms to evolve our measurement ecosystem, empowering data-driven decisions across channels and campaigns. Onsite at Alpharetta, GA Innovation Center.