Growth Analytics Director, Client Solutions

Omnicom Media; Los Angeles (CA); In loco; USD 150.000 - 230.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical and dental coverage

401(k) plan

Annual discretionary incentive program

Descrizione del lavoro

IPG Mediabrands seeks a senior analytics leader to run Client Solutions, Analytics for select clients, building holistic campaign measurement across channels. You will mentor the BI & Accountability team, drive client-ready insights, and push data-driven strategies across internal crafts.

Responsibilities include developing client-specific measurement plans, presenting research with actionable insights, and coordinating with vendors. Strong tech knowledge and leadership are essential.

Competenze

• Experience with automation and BI platforms to drive measurement.
• Strong knowledge of digital marketing tech incl. DCM, Sizmek, IAS.
• Familiarity with Tableau and dashboard tools.
• Ability to manage multiple projects and meet tight deadlines.
• Proven ability to build client relationships and vendor partnerships.

Mansioni

• Develop client-specific measurement plans and BI outputs.
• Lead analytics presentations with actionable recommendations.
• Explore emerging measurement methodologies and vendor POVs.
• Train team in analytics fundamentals and media math best practices.
• Ensure Ad Ops processes align with client needs and drive data-driven strategy.

Conoscenze

Automation

BI platforms

Digital activation

Programmatic

DMPs

Google Analytics

Data visualization

Strumenti

Tableau

SharePoint

Omniture/WebTrends

DART/Atlas/Mediamind

Descrizione del lavoro

IPG Mediabrands seeks a senior analytics leader to run Client Solutions, Analytics for select clients, building holistic campaign measurement across channels. You will mentor the BI & Accountability team, drive client-ready insights, and push data-driven strategies across internal crafts.

Responsibilities include developing client-specific measurement plans, presenting research with actionable insights, and coordinating with vendors. Strong tech knowledge and leadership are essential.