Group Director, Integrated Planning – Beverage Brand Leader

Dentsu International Americas, LLC; New York (NY); On-site; USD 137,000 - 183,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Disability insurance

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave

Paid parental leave

Job summary

Dentsu X in New York City is seeking a Group Director, Planning to lead integrated planning for a major beverage/alcohol client. You will own the holistic communications plan, guide strategy and execution, and collaborate with partner agencies to drive sales performance and business outcomes.

You will manage senior client relationships, lead a team of planners, and shape annual contracts and opportunities while ensuring alignment with brand goals, channels mix, and measurable results.

Qualifications

• Bachelor’s degree and 11+ years of experience in media and brand management or integrated planning.
• Proven ability to manage senior client relationships and cross‑functional teams.
• Strong knowledge of multi‑channel marketing and insights driven planning.

Responsibilities

• Own the holistic communications plan and design aspects for the assigned client across traditional and digital channels.
• Lead or co‑lead strategic positioning, segmentation, and holistic program planning.
• Oversee execution, measurement, and optimization of communication plans with internal and partner agencies.
• Build and sustain strong client relationships; manage expectations and project profitability.
• Collaborate with Strategy Director and other groups to negotiate yearly client contracts and proposals.

Skills

Integrated Planning

Client relationship management

Strategic leadership

Communication skills

Team leadership

Education

Bachelor's degree

Tools

MS Word

PowerPoint

Excel

Job description

Dentsu X in New York City is seeking a Group Director, Planning to lead integrated planning for a major beverage/alcohol client. You will own the holistic communications plan, guide strategy and execution, and collaborate with partner agencies to drive sales performance and business outcomes.

You will manage senior client relationships, lead a team of planners, and shape annual contracts and opportunities while ensuring alignment with brand goals, channels mix, and measurable results.