VP, Strategic Planning & Brand Growth

Dentsu International Americas, LLC; New York (NY); On-site; USD 170,000 - 195,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Disability insurance

401k

Flexible paid time off

15 paid holidays per year

Paid sick leave

Paid parental leave

Job summary

Dentsu International Americas, LLC is seeking a VP of Planning to lead communications planning and drive strategic direction across multiple brands within the agency. The role bridges client management with agency teams to deliver holistic communication plans and design across channels.

The ideal candidate possesses 14+ years in marketing/communications planning, deep multi-channel knowledge, and experience on major CPG brands.

Qualifications

• Bachelor’s degree required.
• 14+ years of marketing/communications planning experience.
• Experience on major CPG/Beverage/Alcohol/spirits brands.
• Strong MS Word, PowerPoint, Excel and Outlook skills.

Responsibilities

• Provide communications planning leadership across channels and brand teams.
• Lead strategic thinking and drive alignment with client objectives.
• Manage agency-client relationships and senior-level client expectations.
• Oversee multiple brands across divisions and contribute to new business.
• Ensure collaboration across agency departments and maintain high client service standards.

Skills

Leadership

Client management

Strategic thinking

Multi-channel marketing

Communication planning

Negotiation

Education

Bachelor's degree

Tools

Nielsen Comspoint

MMM

Pathmatics

Vivix

Job description

Dentsu International Americas, LLC is seeking a VP of Planning to lead communications planning and drive strategic direction across multiple brands within the agency. The role bridges client management with agency teams to deliver holistic communication plans and design across channels.

The ideal candidate possesses 14+ years in marketing/communications planning, deep multi-channel knowledge, and experience on major CPG brands.