Group Director, AI-Native Growth & Measurement (Remote)

Power Digital Marketing

United States

Hybrid

USD 180,000 - 260,000

Full time

5 days ago
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Benefits offered by this job

Base salary + commission opportunities
Medical, Dental, Vision insurance with
401(k) plan with employer matching
Unlimited Time Off
Volunteer Time Off (VTO)
Fully flex work environment: remote,in
WFH stipend
Employee Assistance Program (EAP)
Holidays and mental health days
Growth opportunities and leadership
Development programs (Hedgehog and V 5
Quarterly awards and recognition
DEI initiatives

Job summary

Power Digital Marketing, a leading AI-native growth firm, seeks a Group Director to lead fusepoint’s Strategy & Measurement practice in the United States. You will own executive relationships, drive MMM and incrementality programs, and shape AI-enabled workflows that accelerate client impact.

You will manage Account Directors, partner on go-to-market, and ensure P&L profitability across a diversified client portfolio, balancing growth with retention and rigorous measurement standards.

Qualifications

  • Department leadership and management experience required; has led Account Directors or senior marketers.
  • 10+ years of leadership experience in a digital marketing agency, with client work at the AD level or above and substantial experience in measurement or marketing science.
  • Experience managing a P&L for profitable growth.
  • Bachelor's degree in Marketing, Data Science/Analytics, Business, or a related discipline.
  • Measurement expertise: modern measurement frameworks (MMM, incrementality testing).
  • Deep marketing fluency across the client's buying journey: audience and customer definition, funnel dynamics, and the connection between marketing activity and revenue outcomes; understands where that connection breaks down and how to fix it structurally.
  • Channel and program strategy expertise; has built or overseen full-funnel marketing programs, not just supervised execution; media planning or buying experience strongly preferred, and at minimum knows which levers can and can't be pulled across DTC platforms and retail media networks
  • Extensive knowledge of owned, earned, and paid channels (content, SEO, paid search, paid social, programmatic) and first‑party data tools
  • Business planning fluency: P&L, contribution margin, CAC payback, LTV, and how growth levers shift by business type and maturity stage, with the ability to translate quantitative data into business insights and recommendations
  • Has presented to and pushed back on C‑suite, board, and VP stakeholders when the data supported it, and can have a credible conversation with a skeptical executive about marketing's contribution
  • Ability to quickly build rapport with executive-level contacts and to act as both a marketing consultant and a business consultant for clients
  • Expertise in contract negotiation, client retention, and client growth
  • Proven track record delivering high NPS and retention metrics across a portfolio
  • Familiarity with core marketing platforms and tools: CRM, marketing automation, ad platforms, and analytics/reporting tools
  • Comfort leading cross‑functional teams of data scientists, measurement leads, customer intelligence, and media planners
  • Power Circuit Certification (70% to pass, annual recertification); you won't run Power Circuit reviews, but you know the framework well enough to connect measurement findings to the six pillars
  • Entrepreneurial spirit; energized by building, not just operating, and contributes to product and go‑to‑market strategy, not just client management

Responsibilities

  • Portfolio, Revenue and Retention: Own net revenue retention MRR for fusepoint; treat retention as the primary commercial lever of the role and own the team's monthly churn target
  • Personally own executive relationships across the portfolio by MRR, as a direct relationship and not a delegated one
  • Run monthly, relationship-focused executive check-ins with top-tier accounts and 1x1 check-ins with every priority account
  • Maintain an accurate, self-owned weekly retention forecast and keep the Salesforce pipeline current (stages, forecast, next steps)
  • Diagnose risk early and install fixes, not just responses; lead or co-lead quarterly measurement plans for the top 10% of the portfolio, weighted toward strategic outcomes over metrics recaps
  • Partner with Account Directors to build value-based, consultative business cases cementing our value as a trusted measurement partner agnostic of who runs the media strategy
  • Own resolution of every escalation in the direct portfolio, and make sure Account Directors build multi-threaded relationships across executive, finance, and business unit leaders so no single point of contact departure puts an account at risk

Skills

Leadership
Measurement expert
P&L management
Executive relationships
Strategy & consulting
AI tooling

Education

Bachelor's degree in Marketing/Analytics

Tools

CRM systems
Marketing automation
Ad platforms
Analytics tools

Job description

Power Digital Marketing, a leading AI-native growth firm, seeks a Group Director to lead fusepoint’s Strategy & Measurement practice in the United States. You will own executive relationships, drive MMM and incrementality programs, and shape AI-enabled workflows that accelerate client impact.

You will manage Account Directors, partner on go-to-market, and ensure P&L profitability across a diversified client portfolio, balancing growth with retention and rigorous measurement standards.

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