Government GTM Strategy Director

LexisNexis Legal & Professional group; Northern (KY); Hybrid; USD 136,000 - 253,000; Full time

Benefits offered by this job

Wellbeing initiatives

Shared parental leave

Study assistance

Sabbaticals

Job summary

LexisNexis Legal & Professional is seeking a Director of Go-to-Market Strategy for government customers. This hybrid role can be based in Dayton, OH or Washington, DC, with local candidates preferred and a focus on market strategy, product marketing, and sales enablement across public sector initiatives.

You will lead cross-functional launches, synthesize market and customer insights, and translate complex capabilities into clear customer value while collaborating with Product, Sales, and

Qualifications

• Experience in go-to-market strategy or product marketing for government customers.
• Strong writing, presentation, and storytelling skills.
• Ability to coordinate launches across Product, Sales and Marketing.

Responsibilities

• Lead and execute go-to-market plans for government products.
• Define audiences, positioning, messaging, and launch objectives.
• Coordinate launch activities across stakeholders to ensure readiness.
• Gather market, customer and competitive insights to inform strategy.
• Translate government needs into actionable recommendations for teams.
• Create sales enablement materials and deliver training.
• Define success metrics and track launch readiness and adoption.

Skills

Go-to-market strategy

Product marketing

Sales enablement

Public sector / government markets

Cross-functional leadership

Storytelling

Job description

LexisNexis Legal & Professional is seeking a Director of Go-to-Market Strategy for government customers. This hybrid role can be based in Dayton, OH or Washington, DC, with local candidates preferred and a focus on market strategy, product marketing, and sales enablement across public sector initiatives.

You will lead cross-functional launches, synthesize market and customer insights, and translate complex capabilities into clear customer value while collaborating with Product, Sales, and