Google Ads Bid & Automation Strategist

Away Careers

United States

Remoto

USD 100.000 - 160.000

Tempo pieno

33 ore fa
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Vantaggi offerti da questo lavoro

Health insurance
Remote work
Learning budget
Hardware, software, and workspace

Descrizione del lavoro

Leo Marketing is seeking a Google Ads Bid & Automation Strategist to lead bidding design and optimization across diverse accounts in a fully remote US role. You will implement structured strategies, experiment systematically, and teach account teams to drive predictable performance.

The role emphasizes translating platform mechanics into measurable results, with ownership across e-commerce, B2B, and regulated verticals, while maintaining a rigorous measurement discipline.

Competenze

  • 4+ years with Google Ads bidding and optimization.
  • Deep fluency in tCPA, tROAS, value-based bidding, and portfolio strategies.
  • Strong measurement and experimentation discipline.
  • Ability to explain complex platform behavior in plain language.
  • Structured, systematic approach to analysis.

Mansioni

  • Designing bidding frameworks for Search, Shopping, and Performance Max
  • Setting guardrails for targets, budgets, and bid strategy changes
  • Diagnosing volatility through auction, query, and conversion signals
  • Creating repeatable experiments on bidding and portfolio strategies
  • Building automated alerts for pacing, efficiency, and tracking health
  • Documenting playbooks and teaching account teams

Conoscenze

Google Ads bidding
tCPA/tROAS
Experimentation
Analytics

Descrizione del lavoro

Leo Marketing is looking for a Google Ads Bid & Automation Strategist.

Leo is a growth marketing agency investing in its technical paid-media layer — the systems and thinking that decide how real budgets actually behave inside the platform.

About the role:

You will own how accounts bid and learn. Design bidding frameworks, set guardrails for targets and budgets, diagnose volatility, and build experiments that produce answers instead of anecdotes.

This is a thinker's role inside a doer's team. You will work across the portfolio — e-commerce, B2B, regulated verticals — turning platform mechanics into predictable performance.

What you'll be doing:
  • Designing bidding frameworks for Search, Shopping, and Performance Max
  • Setting guardrails for targets, budgets, and bid strategy changes
  • Diagnosing volatility through auction, query, and conversion signals
  • Creating repeatable experiments on bidding and portfolio strategies
  • Building automated alerts for pacing, efficiency, and tracking health
  • Documenting playbooks and teaching account teams
What makes you a fit:
  • 4+ years with Google Ads bidding and optimization
  • Deep fluency in tCPA, tROAS, value-based bidding, and portfolio strategies
  • Strong measurement and experimentation discipline
  • Ability to explain complex platform behavior in plain language
  • Structured, systematic approach to analysis
Compensation and benefits:
  • Fully remote, flexible US schedule
  • Complete health, dental, and vision coverage
  • Generous technical learning budget and certification coverage
  • Hardware, software, and workspace budget

Join the technical team shaping how serious paid-search programs perform, with meaningful ownership, excellent compensation, and room to deepen your craft.

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