Go-to-Market Lead

Beltic; San Francisco (CA); Hybrid; USD 120,000 - 190,000; Full time

Job summary

Beltic is looking for a high-impact GTM / sales leader to own the end-to-end sales pipeline, from sourcing to closing, with a focus on technical buyers in security and infrastructure. You will regularly engage engineering and security leaders in direct conversations, translating early discussions into compelling positioning, pricing, and messaging for the team.

As the first GTM hire at an early-stage company, you will build the initial go-to-market motion, establish channels and sequencing, and

Qualifications

• Proven track record of closing deals you sourced yourself
• Comfortable in technical conversations with engineers and security leaders
• Clear, direct written communication; async-first culture
• Experience selling technical, infrastructure, or security products to engineering and security buyers
• Able to operate without a predefined playbook as the first GTM hire

Responsibilities

• Own pipeline end to end: sourcing, qualifying, running the sales cycle, and closing
• Talk to engineering and security leaders directly; you are comfortable in a technical conversation
• Turn early customer conversations into positioning, pricing, and messaging for the company
• Build the first version of our GTM motion: channels, sequencing, handoff to support
• Experience selling technical, infrastructure, or security products to engineering and security buyers
• A track record of closing deals you sourced yourself, not just inbound
• Operate without a playbook as the first GTM hire, shaping the process as we grow
• Communicate clearly in writing; prefer asynchronous collaboration
• Sell to platform, fraud, risk, or identity teams before
• Experience at an early-stage company selling a genuinely new category
• Technical ability to read API docs and demo the product

Job description

Beltic sells into a category that is still being named. Most of the job isfinding the teams who already feel the problem - unexplained agent traffic,no way to tell a real integration from an attack - and giving them a fast,credible way to try us.

You can work remotely from anywhere in the Americas, between UTC-8 andUTC-3, or on-site from our San Francisco office - whichever you prefer. Weare not hiring outside that band for this role.

• Own pipeline end to end: sourcing, qualifying, running the sales cycle, andclosing
• Talk to engineering and security leaders directly; you are comfortable in atechnical conversation, not just a champion for one
• Turn early customer conversations into positioning, pricing, and messagingthe rest of the company can use
• Build the first version of our GTM motion - the channels, the sequencing,the handoff to support - rather than inheriting one
• Experience selling technical, infrastructure, or security products toengineering and security buyers
• A track record of closing deals you sourced yourself, not just working aninbound queue
• Comfort operating without a playbook - this is the first GTM hire, andmuch of the playbook does not exist yet
• Clear, direct written communication; we default to async
• Sold to platform, fraud, risk, or identity teams before
• Experience at an early-stage company selling a genuinely new category
• Technical enough to read an API doc and demo the product yourself
• Conversation about deals you have run, with specifics (60 minutes)
• Working session on a real positioning or pipeline problem