GTM Engineer (Sales)

Alloy; Denver (CO); On-site; USD 120,000 - 180,000; Full time

Job summary

Alloy seeks a GTM Engineer to build and run an automation engine that generates pipeline. You’ll own inbound and outbound lead flows, enrich data, and integrate Salesforce, HubSpot, and sequencing tools.

You’ll ship fast, test ideas, and be measured on the pipeline you create for consumer brands. Ideal candidates have 1–5 years of coding experience (Python or TypeScript), with a background in engineering or data and a passion for how buyers decide to engage.

Qualifications

• 1+ years of writing product code, preferably in Python or TypeScript.
• Ability to build API integrations with authentication, pagination and retries.
• Experience automating go-to-market or sales workflows is a plus.

Responsibilities

• Inbound automation: qualify and route requests with quick human handoff when needed.
• Outbound automation: run signal-based email campaigns and track results.
• Own data flows and integrations across Salesforce, HubSpot, and sequencing tools.
• Ship working systems, measure pipeline impact, and iterate quickly.
• Deliver prioritized daily lead lists with context for sales reps.
• Experiment and optimize messaging, deliverability, and SLA targets.

Skills

Python

TypeScript

API integration

Data analysis

Education

Engineering/ CS background

Tools

Salesforce

HubSpot

Clay

Apollo

Job description

• The best sales teams of the next decade won’t win by making more calls. They’ll win by knowing exactly which calls matter. Alloy is hiring a GTM Engineer to build that engine and run it
• You’ll generate pipeline by prospecting through automation, running volume outreach yourself through the systems you build. That means a fast, qualified response for every inbound lead and signal-based outbound campaigns that reach the right consumer brands at the right moment. You’ll also own the data and systems behind it all, using signals and AI to turn our go-to-market into a system that learns and gets sharper over time
• This is a builder role at an AI-first company. You’ll build from the ground up, try ideas fast, ship working systems, and be measured on the pipeline they generate
• Inbound automation
• Automate qualification and first response for Contact Us, demo requests, and partner leads, with a human handoff for good fits
• Route every inbound lead to the right owner with an enriched, researched brief attached
• Instrument speed-to-lead and set the SLA it’s measured against
• Outbound automation
• Run signal-based email and other outreach campaigns end-to-end: list building, enrichment, messaging, sequencing
• Own deliverability: domains, warmup, suppression lists, and send limits
• A/B test messaging and report results by segment
• Sales enablement
• Deliver a daily prioritized call list for each AE and SDR: who, why now, direct dial, and a talk track
• Route engaged campaign replies to the SDRs for follow-up
• Capture call activity (dials, connects, meetings) so phone performance is visible
• Systems that make the automation work
• Build and maintain the integrations between Salesforce, HubSpot, enrichment, and sequencing tools that your automations run on
• Own the fields, objects, and routing rules the automations read and write
• Instrument your own output: source attribution for automation-sourced opportunities, and response times

You explain technical work clearly to Sales and Marketing, and you’re comfortable being measured on pipeline1+ years of writing product code, most comfortably in Python or TypeScript. You can build an integration against a third-party API, handling auth, pagination, rate limits and retries without supervisionYou have automated someone else’s workflow before and can describe what the before and after looked likeFluent with agent harnesses like Claude Code, Antigravity or CodexYou have an engineering, data, or quantitative background, you’re deeply curious about how companies find and win customers, and you may be building GTM automation for the first time. You pick up new domains quickly and ship without waiting for a detailed specA technical foundation (CS, engineering, data, or quantitative), from a degree or equivalent work, and 1 to 5 years of experienceCommercial curiosity: you’re interested in why buyers buy and what makes outreach work, not only in the technologyEvidence of self-directed building: side projects, automations, or tools you made because you wanted to, not because you were assignedExposure to Salesforce, HubSpot, Clay, Apollo, or similar toolsTime in a sales, SDR, growth, or marketing ops roleInterest in CPG, retail, or supply chainStartup experience