Global SEM Director for AI-Driven Growth

Preply Inc.; New York (NY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Preply Inc. is looking for a Director of SEM to lead the global SEM strategy and drive performance at a significant scale. This role requires director-level experience in SEM or Performance Marketing, with expertise in Google Search and PMax. The ideal candidate will oversee a growing team, design strategies that balance automation with human insights, and collaborate cross-functionally to maximize SEM effectiveness. This is a unique opportunity to make a substantial impact in an innovative Ed-Tech company based in New York.

Qualifications

• Track record of channel ownership at significant scale
• Experience designing SEM automation at scale
• Comfortable stepping into an existing team

Responsibilities

• Own the global SEM strategy across various platforms
• Drive performance while maintaining or improving ROI
• Lead a team of specialists and set their direction

Skills

Director-level experience in SEM or Performance Marketing

Hands-on understanding of Google Search and PMax

Experience in high-growth e-commerce environments

Ability to operate with data science teams

Strategic thinker

Experience in multi-language, multi-market environments

Job description

Preply Inc. is looking for a Director of SEM to lead the global SEM strategy and drive performance at a significant scale. This role requires director-level experience in SEM or Performance Marketing, with expertise in Google Search and PMax. The ideal candidate will oversee a growing team, design strategies that balance automation with human insights, and collaborate cross-functionally to maximize SEM effectiveness. This is a unique opportunity to make a substantial impact in an innovative Ed-Tech company based in New York.