Global SDR Leader: Playbooks, Coaching & AI-Driven Pipeline

present of AI; New York (NY); Remote; USD 120,000 - 180,000; Full time

Job summary

SpotDraft is seeking a hands-on sales development leader to head a team of outbound reps across the US and Europe. You will design playbooks, implement systems, and drive a qualified pipeline while coaching reps on objections and messaging.

The role blends leadership with practical testing of AI and intent tools, so comfort with experimentation and data-driven funnel diagnosis is essential to improve conversions and win rate.

Qualifications

• Several years in B2B sales development.
• At least two years coaching a team.
• Hands-on with call coaching and objection handling.
• Comfortable with modern prospecting tools and pipeline metrics.
• Ability to diagnose where the funnel is leaking.

Responsibilities

• Lead a team of outbound SDRs across the US and Europe.
• Build playbooks and systems that generate qualified pipeline.
• Coach reps on objections and messaging effectiveness.
• Measure and improve funnel conversion and pipeline health.

Skills

SDR coaching

B2B sales development

pipeline metrics

call coaching

funnel diagnosis

US & Europe experience

AI tools familiarity

Tools

CRM software

Sales engagement tools

AI tool testing

Job description

SpotDraft is seeking a hands-on sales development leader to head a team of outbound reps across the US and Europe. You will design playbooks, implement systems, and drive a qualified pipeline while coaching reps on objections and messaging.

The role blends leadership with practical testing of AI and intent tools, so comfort with experimentation and data-driven funnel diagnosis is essential to improve conversions and win rate.