Global Pharma & Biopharma Market Strategy Lead

SCIEX

Marlborough (MA)

On-site

USD 72,000 - 95,000

Full time

3 days ago

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Job summary

SCIEX, a Danaher operating company, invites a Senior Manager to lead the global Pharma & Biopharma market strategy, translating insights into product priorities and commercial plans. This on-site role reports to the Senior Director, Pharma & Biopharma Unit, and drives market development across drug discovery, development, manufacturing, and bioprocessing.

You will guide launch readiness, value propositions, and customer-focused messaging while coordinating with Product Management, Strategy, and

Qualifications

Bachelor's degree in marketing, business, life sciences or a related field, or equivalent relevant experience.
Experience in product management, market development, strategic marketing or commercial roles within life sciences, analytical instruments or a related industry.
Experience using customer and market insight methods, including voice of customer, market analysis and competitive intelligence, to inform business priorities.
Experience coordinating cross-functional product launches, market-development initiatives or commercial activation programs in a matrixed organization.
Proficiency with Microsoft Office applications and digital content or sales-enablement platforms used to develop, manage and communicate market plans and materials.

Responsibilities

Lead development of the Pharma & Biopharma Whitebook and Marketing Growth Plan; establish priorities, execution roadmaps and performance reviews that support growth across drug discovery, development, manufacturing and bioprocessing workflows.
Drive total revenue and new-product introduction performance for the pharmaceutical and biopharmaceutical market by analyzing results, recommending priorities, and coordinating cross-functional countermeasures with Commercial, Finance, and Regional Marketing.
Lead product-extension business cases, ideation, and market development for pharmaceutical and biopharmaceutical workflows, translating customer needs across drug discovery, development, and bioprocessing into concept validation, voice-of-customer activities, and a robust product feedback loop with Product Management, Product Strategy, and R&D.
Lead assigned Launch Excellence execution and readiness for Pharma & Biopharma solutions, including materials strategy, value propositions, scientific messaging, demonstrations and training inputs; resolve execution issues and escalated material trade-offs.
Set the approach for Pharma & Biopharma solution positioning and commercial activation deliverables, including customer personas, competitive positioning, sales tools, presentations and Seismic content; assess adoption and improve field effectiveness.