Global Motion Control Segment Marketing Director

Emerson; United States; On-site; USD 168,000 - 241,000; Full time

Job summary

Emerson is hiring a Segment Marketing Director for Motion Control. You will drive global segment strategy across industries, collaborating with Sales, Product, Engineering, and Marketing Communications to turn strategy into action and sustainable growth.

You will build market intelligence, lead GTM for launches, and guide positioning, pricing, and messaging to strengthen the market position. This role requires strong leadership, market insight, and travel up to 50%.

Qualifications

• Bachelor’s degree in Marketing, Business, Engineering or related field.
• Demonstrated leadership experience at scale across B2B portfolios.
• Experience developing market strategies from insights to growth opportunities.
• Ability to travel up to 50% domestically and internationally.
• Authorized to work in the United States without sponsorship.

Responsibilities

• Develop and lead the segment marketing strategy for the global Motion Control business, identifying attractive industries, applications, technologies, and growth opportunities.
• Build a robust market intelligence capability, including market sizing, segmentation, customer insights, competitive analysis, and trends.
• Lead market and growth inputs into SBU strategic planning, informing priorities and investments.
• Drive go-to-market strategies for new product launches and growth programs to drive adoption and revenue.
• Shape positioning, messaging, pricing, and value propositions to differentiate the portfolio.
• Collaborate with Product Management and Engineering to translate market needs into future products and solutions.
• Partner with Sales and Marketing Communications on engagement, demand generation, and enablement.
• Identify whitespace, adjacent markets, and potential partnerships to support long-term growth.
• Establish KPIs and rhythms to measure growth program effectiveness and adjust actions as needed.
• Coach and develop the Motion Control Segment Marketing team for high performance.

Skills

Strategic leadership

Segment marketing

Market intelligence

B2B marketing

Cross-functional leadership

Education

Bachelor's degree

MBA

Job description

Emerson is hiring a Segment Marketing Director for Motion Control. You will drive global segment strategy across industries, collaborating with Sales, Product, Engineering, and Marketing Communications to turn strategy into action and sustainable growth.

You will build market intelligence, lead GTM for launches, and guide positioning, pricing, and messaging to strengthen the market position. This role requires strong leadership, market insight, and travel up to 50%.